EASA’s AdEthics - Raising Standards & Building Trust in Influencer Marketing

29th September | 12:00 PM CET I Register here

Join us for a webinar, together with EASA, introducing AdEthics, a European programme designed to help influencers and content creators uphold high standards of transparency and responsibility in advertising.

AdEthics combines two core components:

• An accessible online training course on responsible advertising practices
• A certification process with ongoing monitoring to support ethical communication

Together, they form a practical framework for educating and evaluating creators, aligned with both self-regulatory standards and national legislation.
Now active in seven countries, with more to follow, AdEthics offers localised training to reflect country-specific advertising rules.

Agenda (CET time):

Live & recorded webinar organised by IAB Europe & EASA

• 12:00 pm - 12:05 pm - Welcome & Introduction
• 12:05 pm - 12:30 pm - AdEthics presentation by EASA
• 12:30 pm - 13:00 pm - live Q&A session

🔗 Learn more at adethics.org and sign up below:

Speakers:

Giulia Bazzano, Senior Communications Officer, EASA

Inés Ollero Candau, Digital Development and Project Manager, EASA

Franck Thomas, Public Policy Director, IAB Europe