Tesco Media and Insight Platform is a partnership between Tesco, the UK’s largest grocery retailer, and dunnhumby, a global leader in Customer Data Science. Together, we always put the

Tesco Media is the ultimate media partner to brands. Built on unrivalled customer insight, it’s a media owner with soul, scale, and storytelling power. Tesco Media helps brands and agencies connect meaningfully with customers, drive creative effectiveness, and grow at the point of purchase. 

Through Tesco, the UK’s largest grocery retailer with over 24 million Clubcard households - representing nearly every home in the UK - Tesco Media offers brands an unparalleled view into the motivations and behaviours of the nation. It is perfectly positioned to solve business’s greatest marketing challenges, unlocking growth by enabling brands to connect with customers in meaningful ways online, in-store and via its offsite partners, all while enhancing the shopping experience for its customers. 

Tesco Media helps brands and agencies unlock the full potential of their media investment by: 

• Delivering actionable insights showing where and how media can resonate and connect with customers. 
• Multiplying the impact of brand and performance media, ensuring every campaign works as one within Tesco’s ever-expanding ecosystem.
•  Driving creative effectiveness across multiple touchpoints, from sofa to store, with innovative approaches and a brand-new Creative Studio powered by AI.
•  Providing frictionless access to planning and buying retail media, with self-serve via Sphere, multi-channel campaign management and real-time measurement tools.

Tesco Media – We know people, we know communities, we know the nation.  

For more information about Tesco Media, please visit: https://www.dunnhumby.com/tesco-media-insight-platform/