This week, we caught up with Emmanuel Josserand, Senior Director Agency, Brand and Industry Relations …
Member Guest Blog with Freewheel – The Programmatic Paradox Read More »
This week, we caught up with Emmanuel Josserand, Senior Director Agency, Brand and Industry Relations …
Member Guest Blog with Freewheel – The Programmatic Paradox Read More »
In this week’s member guest blog post, we welcome Tamara Nordberg, Product Marketing Manager at …
The final deadline is Friday 16th April. Have you produced an outstanding campaign or research …
Just One Month To Go! Have You Entered Europe’s Leading Creative & Research Awards? Read More »
In this week’s member guest blog post, we welcome Igor Gubin, Region Manager, Europe for …
Brussels, 8 March 2021 – Google today agreed to IAB Europe’s request to engage in …
It’s impossible to think of the programmatic supply chain without thinking of transparency. No matter …
Creating Transparency in the Programmatic Supply Chain Read More »
Ryan Martin was elected as the Chair of the Brand Advertising Committee on 17th February …
IAB Europe Welcomes New Chair of the Brand Advertising Committee Read More »
The IAB Europe MIXX & Research Awards Are Now Open! The early bird deadline is …
In this week’s member guest post, we are delighted to welcome Emmanuel Josserand, Snr Dir. …
Member Guest Blog with FreeWheel – Will Cross-Media Measurement Level The Playing Field? Read More »
Brussels, 31 March 2021 – IAB Europe today announced the formal withdrawal of the “IAB …
Announcement of Formal Withdrawal of The “IAB Europe OBA Framework” of 2011 Read More »
75 Percent of Industry Respondents Believe Alternatives to Third-Party Cookies are Very Important or Critical …
Authored by Industry Leaders from Across Europe Provides Valuable Insights and Preventative Measures to Ad …
Authored by Industry Leaders from Across Europe Provides Valuable Insights To The Digital Audio Advertising …
IAB Europe Releases a Buyer’s Guide to Digital Audio Read More »
AUTHORED BY INDUSTRY EXPERTS FROM ACROSS EUROPE TO SHARE BEST PRACTICES AND CAMPAIGN CONSIDERATIONS AIMS …
IAB Europe Releases a Guide to Programmatic Out of Home Advertising Read More »
IAB Europe has been informed by the Belgian data protection authority, the APD, that it …
Programmatic Advertising Revenue grew by 23% in 2019 to €23bn. Attitudes to Programmatic Study 2020 …
CALL TO ACTION FOR ALL STAKEHOLDERS TO ADOPT SPO AS A CORE BUSINESS FUNCTION 9th …
IAB Europe Releases Industry Guide to Supply Path Optimisation (SPO) Read More »
CTV ADVERTISING SHOWS PROMISE IN EUROPE London, June 18, 2020 – Xandr, AT&T’s advanced advertising …
Xandr and IAB Europe Release Connected TV Insider Report Read More »