Blog Archive

IAB Report: Global Mobile Advertising Revenue 2013

Global Mobile Advertising Revenue Hits €14.6 Billion ($19.3 Billion) in 2013 Nearly Doubling from Previous …

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IAB Report: Global Mobile Advertising Revenue 2012

IAB Europe, the U.S. IAB Mobile Marketing Center of Excellence, and IHS revealed during a …

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IAB Europe Urges Caution on Amendments to the European Parliament’s Negotiating Position on the Digital Services Act

20 January 2022, Brussels, Belgium – The European Parliament has voted to accept new amendments …

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DSA: The State of Play Ahead of the EP Plenary Vote

The Digital Services Act (DSA) is poised to shape Europe’s digital future for decades to …

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The Four Pillars of the Future Advertising Ecosystem

We are jumping into the new year with a wonderful new guest blog post from …

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Writing Those New Year’s Resolutions? Add ‘Join an IAB Europe Committee’ to the List

After a relaxing Christmas break, it’s time to consider what the new year has to …

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Will There Be Retail-Santa This Year?

In this week’s member blog post, Igor Gubin, Region Manager Europe at Admitad, discusses the …

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That’s a Wrap! IAB Europe 2021 Highlights

The always delightful Christmas celebrations are upon us and a new year is fast approaching. …

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DSA IMCO vote: IAB Europe commends avoidance of a ban on “targeted” ads but warns of overlap and contradictions with existing data protection law

14 December 2021, Brussels, Belgium – IAB Europe issued a cautious welcome to the report …

DSA IMCO vote: IAB Europe commends avoidance of a ban on “targeted” ads but warns of overlap and contradictions with existing data protection law Read More »

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Member Guest Post with The Trade Desk – Why Marketers Should Be Excited About Retail Putting The ‘Buy’, in Buy-Side

In this week’s member blog post, we hear from Philippa Snare, SVP EMEA at The …

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The True Value of Digital Advertising Has Come into Sharp Relief

In this blog post, as featured in the EU Observer, IAB Europe’s Director, Public Policy, …

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IAB Europe’s Latest Quality in Digital Advertising Navigator is Now Available

One of the key objectives of IAB Europe and the National IABs is to build …

IAB Europe’s Latest Quality in Digital Advertising Navigator is Now Available Read More »