IAB Europe is the European-level association for the digital marketing and advertising ecosystem, bringing together National IABs and Federations, media, technology, and marketing companies from across the continent. By working collectively, we align industry priorities, tackle emerging challenges, and help shape the future of digital advertising in Europe. Our focus is on fostering innovation, ensuring regulatory clarity, and building a sustainable and trusted digital economy that benefits businesses and consumers alike.
If your company operates in digital marketing and advertising at a European level, IAB Europe membership isn’t just valuable, it’s essential. We lead policy representation, set industry standards, and drive collaboration, ensuring you stay ahead.
Gain Exclusive Access to Europe’s Most Influential Digital Network
Joining IAB Europe means becoming part of a high-impact community shaping the digital advertising landscape. Our diverse membership includes:
Unlock Powerful Membership Benefits
1. High-Impact Networking & Influence
2. Exclusive Access to Industry Leadership & Insights
3. Elevate Your Brand & Thought Leadership
4. Stay Ahead of European Policy & Regulation
5. Cost-Effective & Comprehensive Membership
Who Can Join?
IAB Europe membership is open to companies with at least one existing membership in a National IAB or Industry Federation in Europe. If your company operates across Europe and is committed to advancing the industry through policy, standards, and innovation, we invite you to become a member of IAB Europe.
Wayne Tassie, Group Director, NL at DoubleVerify
IAB Europe has an incontrovertible place at the table by bringing much-needed organisation with an authoritative voice and cadence, to an increasingly fragmented and complex landscape. Advertisers, publishers, agencies, and Ad Tech stakeholders rely on the thought leadership and guidance that IAB Europe disseminates across the industry in the form of tangible collateral, white papers, podcasts, webinars, and hybrid events. Corporate members receive brand exposure through trusted partnership and collaboration, and have the opportunity to become invaluable contributors within this up-worthy organisation. This includes participating in committees, focus groups and events from which their invaluable knowledge and expertise flow into workstreams that enable companies to navigate the challenges that our ever-evolving industry is striving to traverse.
Dr. Stefanie Beckmann, Managing Director, Seven.One Tech Hub
Seven.One Entertainment Group and its employees share one common vision: 'We empower brands & create moments that matter'. We strive every day to offer the best entertainment with our 15 free and pay TV channels in DACH and our streaming platform joyn - whenever, wherever and on any device. Thanks to our IAB Europe membership, we benefit from comprehensive research, shared best-practice on relevant news on European advertising trends. But just as important, we get the opportunity to co-create and professionalise our industry via board membership, committees and taskforces.
Jason Wescott, Global Head of Commerce Solutions, WPP Media
Access to the wealth of resources granted through our IAB Europe membership is invaluable, empowering our teams with comprehensive research reports, astute guides, and robust insights. Such resources reinforce WPP Media’s ability to support clients with our proprietary solutions, and market leading data and technology that drive business performance. IAB Europe membership ensures we can contribute meaningfully to industry discussions and collaborate with the IAB’s broad network of experts working together to progress and refine our industry. Contributing to the Retail Media Measurement Standards has been a personal highlight for me, and I look forward to continuing contributions through 2025 and beyond.
Join today and take your place at the forefront of European digital advertising.
