Member report: comScore – Top 10 Burning Issues in Digital
This report provides comScore’s perspective on the most pressing topics, issues and trends that are …
Member report: comScore – Top 10 Burning Issues in Digital Read More »
Month: August 2017
Member blog: Improve Digital – Can programmatic actually be transparent? Three cornerstones of an accountable sell-side ad tech provider
The digital content industry has taken its head out of the sand when it comes …
IAB Europe Webinar: Research Awards Winners – Consumer Behaviour and Media Planning
Wednesday 18th October 3pm CEST Join this webinar to gain insight into best practice in …
IAB Europe Webinar: Research Awards Winners – Consumer Behaviour and Media Planning Read More »
IAB Europe, EACA and WFA: European Viewability Initiative Overview
There have been industry wide calls to improve the quality of digital ad inventory and …
IAB Europe, EACA and WFA: European Viewability Initiative Overview Read More »
IAB Europe, EACA and WFA: European Viewability Measurement Principles
There have been industry wide calls to improve the quality of digital ad inventory and …
IAB Europe, EACA and WFA: European Viewability Measurement Principles Read More »
IAB Europe, EACA and WFA Press Release: New cross-industry initiative to improve viewability measurement standards across Europe
Brussels, 10th August 2017 – The European Viewability Steering Group (EVSG), a cross-industry body originally …
IAB Europe White Paper: Programmatic Mobile
Mobile is driving consumption and usage and as such it is driving advertising spend, the …
Schedule a meeting & join our panels @ dmexco 2017
Schedule a meeting and join our panels @ dmexco 2017 Join us on 13 September …
Schedule a meeting & join our panels @ dmexco 2017 Read More »
Member report: commissioned by Google – Why the growth of mobile apps is good news for brands
The screen in our hands is now the gateway to the online world – the …