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IAB Europe’s Expectations for the New European Commission

Nicole Laleva
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05/12/2024
Brussels, Belgium, 5th December 2024 - As the new European Commission begins its mandate, IAB Europe congratulates President Ursula von […]
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IAB Europe’s 10th Annual Attitudes to Programmatic Advertising Report Unveils Latest Market Insights and Trends

Lauren Wakefield
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06/11/2024
Agencies Report 68% Increase in Programmatic Buying CTV, Retail Media, and AI Drive Future Growth  Brussels, Belgium, 6th November 2024 […]
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Introducing IAB Europe Training: Elevate Your Skills. Master the Digital Future

Lauren Wakefield
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05/11/2024
We are pleased to announce the launch of IAB Europe Training, an educational initiative designed to provide training courses for […]
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IAB Europe Launches New Retail Media Certification Programme in Beta Phase to Drive Transparency and Accountability in Retail Media Measurement

Lauren Wakefield
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30/10/2024
Brussels, Belgium, 30th October -  IAB Europe is pleased to announce the Beta test launch of the Retail Media Certification […]
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IAB Europe Public Statement on the Draghi Report

Lauren Wakefield
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22/10/2024
IAB Europe welcomes the report on “The future of European competitiveness”, prepared by Mario Draghi, and its comprehensive analysis of […]
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IAB Europe Publishes Repository of European IAB’s Initiatives

Lauren Wakefield
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02/10/2024
IAB Europe has released a new document titled ‘Repository of European IAB’s Initiatives for Responsible Digital Advertising’, showcasing a range […]
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Blog

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Retail Media Certification: What We Discussed Over Breakfast

Lauren Wakefield
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29/01/2026
Retail Media keeps growing, but for agencies, one problem hasn’t gone away: how do you confidently assess performance when measurement […]
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Key Takeaways from Our Second Connected TV (CTV) Workshop in London

Lauren Wakefield
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28/01/2026
Building on the momentum from our first CTV workshop in Brussels, we hosted our second Connected TV (CTV) Workshop in […]
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What’s Coming Up at IAB Europe: Unmissable Events & Trainings

Nicole Laleva
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27/01/2026
The year is just getting started, and we’re excited about what’s ahead. From February onwards, we’ll be bringing the industry […]
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TCF 2025 Wrapped & What’s Coming Up for the Year Ahead

Lauren Wakefield
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26/01/2026
While 2026 is already well underway, we wanted to take a moment to reflect on the great work achieved through […]
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Retail Media Spotlight: Kicking Off 2026 with New Standards, Smarter Creative and Strong Momentum

Lauren Wakefield
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22/01/2026
As Retail & Commerce Media continues to mature across Europe, 2026 is already shaping up to be a defining year […]
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Dare to Disrupt: Why PMW Unlocked 2026 is an Essential Summit for Modern Marketers

Nicole Laleva
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15/01/2026
In an industry defined by rapid evolution, the difference between surviving and thriving often comes down to one bold decision: […]
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