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IAB Europe Press Release: IAB Europe publishes guidance to drive transparency in digital advertising supply chain

Bjorn Bojen
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31/10/2017
Brussels, 31st October 2017, IAB Europe has published its Transparency Guide with the aim of improving transparency in the digital […]
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IAB Europe Press Release: European Parliament positions itself against the ad-supported internet

Bjorn Bojen
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25/10/2017
Brussels, 26 October 2017 - IAB Europe regrets the European Parliament’s decision to approve the controversial and extreme report on the […]
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IAB Europe Press Release: European Parliament Committee’s approach on ePrivacy would harm European media and citizens

Bjorn Bojen
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18/10/2017
Brussels, 19 October 2017 -- IAB Europe regrets today’s decision by the European Parliament’s Committee on Civil Liberties, Justice and Home […]
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IAB Europe Webinar Recording: GDPR Webinar Series I - GDPR compliance

Bjorn Bojen
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11/10/2017
After the 25th of May 2018, data protection authorities will have the power to fine companies up to €20,000,000 for […]
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Press release: New AdRoll Research Finds 81% of Organisations Use Marketing Attribution

Bjorn Bojen
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10/10/2017
Global adoption of marketing attribution has increased though majority of business still struggle to act on insights, according to survey […]
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Press release: IAB Turkey releases 2017 half year digital ad revenue

Bjorn Bojen
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10/10/2017
DIGITAL AD REVENUES IN TURKEY INCREASED BY 14.6%, REACHING TO 1,063 BILLION* TL IN THE FIRST HALF OF 2017 According to […]
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Blog

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Guest Member Blog Post with Freewheel - Video’s Million-Pound Question: What Does ‘Premium Video’ Really Mean?

Lauren Wakefield
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08/09/2023
  In this week’s member guest blog post, we hear from Emmanuel Josserand, Senior Director, Brand, Agency and Industry Relations […]
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DMEXCO 2023 – The Highlight Event of Digital Marketing

Amy Mazzola
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04/09/2023
  On September 20 & 21, 2023, DMEXCO will be opening its doors to leading businesses and pioneers from the […]
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Back to School: 101 Industry Guidance to Prep You For the New Season

Lauren Wakefield
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31/08/2023
As summer vacations draw to a close and we gear up for an exciting new season in the world of […]
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IAB Europe Welcomes New Retailers to its Retail Media Working Group

Amy Mazzola
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31/08/2023
  IAB Europe is pleased to welcome three new retailer members to its Retail Media Working Group; ICA, Schwarz Media […]
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IAB Europe’s Privacy Sandbox Testing Webinar Series in Collaboration with Google

Amy Mazzola
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24/08/2023
  Join us for a special two part webinar series dedicated to Google Privacy Sandbox Testing. The webinars will provide […]
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Unveiling the Value of Programmatic Advertising: Insights From IAB Europe’s Programmatic Trading Committee

Amy Mazzola
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24/08/2023
  Programmatic advertising has transformed the way digital ads are bought and sold. First introduced to the market in the […]
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