IAB Europe Press Release: IAB Europe presents industry consent mechanism for meeting challenges under the GDPR and calls for broad industry engagement on further development and roll-out
London, 28 November 2017 – IAB Europe today presented a new technical standard to support the digital advertising ecosystem in […]
Read More »IAB Europe Press Release: Buy and sell-side stakeholders increase recognition of programmatic business impacts beyond efficiencies
Brussels, 27 November 2017 – Better campaign reporting and control on the buy-side and improved inventory control on the sell-side […]
Read More »Press release: The Platform of Trustworthy Ad On Digital to Fight Fraud
IAB Turkey, Turkish Advertising Agencies Association and Advertisers Association have established GUR, The Platform of Trustworthy Ad on Digital in […]
Read More »Digital Advertising continues double-digit growth fuelled by Mobile and Video, latest AdEx Benchmark Study reveals
Brussels 23 November - IAB Europe, in collaboration with IHS Markit, has today published the AdEx Benchmark H1 2017 Study. […]
Read More »Press release: Index Exchange announces expansion into France
TORONTO & PARIS, Nov. 14, 2017 — Index Exchange announced today it’s expanding into France to join sophisticated publishers and buyers […]
Read More »IAB Europe Virtual Programmatic Day 2017 Roundup
The Virtual Programmatic Day is an online event that explored the growth drivers and barriers of programmatic in Europe and […]
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