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IAB Europe Reaffirms Its Commitment to Transparency, Amid the Digital Services Act Release

Helen Mussard
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16/12/2020
16th December, 2020, Brussels, Belgium — The European Commission published its Digital Services Act (DSA) and Digital Markets Act (DMA), […]
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IAB Europe Releases Guide to Ad Fraud

Lauren Wakefield
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08/12/2020
Authored by Industry Leaders from Across Europe Provides Valuable Insights and Preventative Measures to Ad Fraud in the Digital Advertising […]
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IAB Europe Releases a Buyer’s Guide to Digital Audio

Lauren Wakefield
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23/11/2020
Authored by Industry Leaders from Across Europe Provides Valuable Insights To The Digital Audio Advertising Landscape 23rd November, Brussels, Belgium:  […]
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IAB Europe Releases a Guide to Programmatic Out of Home Advertising 

Helen Mussard
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12/11/2020
AUTHORED BY INDUSTRY EXPERTS FROM ACROSS EUROPE TO SHARE BEST PRACTICES AND CAMPAIGN CONSIDERATIONS AIMS TO BRING AWARENESS TO THIS […]
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IAB Europe comments on Belgian DPA report

Lauren Wakefield
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16/10/2020
IAB Europe has been informed by the Belgian data protection authority, the APD, that it has completed an investigation into […]
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IAB Europe Releases New Programmatic Advertising Research to Reveal Market Size, Drivers and Barriers.

Helen Mussard
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02/10/2020
Programmatic Advertising Revenue grew by 23% in 2019 to €23bn. Attitudes to Programmatic Study 2020 Reveals ‘Better Use of Data’ […]
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Blog

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Just 2 Weeks to Go: Secure Your Spot at Interact 2025 – 20% Off Ends Soon!

Lauren Wakefield
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06/05/2025
The countdown is officially on! In just two weeks, our flagship event, Interact 2025, will bring together the brightest minds […]
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Innovation Spotlight at Interact 2025: Solutions That Will Define the Future of Digital Advertising

Lauren Wakefield
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02/05/2025
Interact 2025 is right around the corner. To get you ready, we’re shining a light on some of the must-attend […]
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[Guest Member Blog Post] Retail Media to Gaming: 5 Things to Know from IAB UK's Digital Adspend

Lauren Wakefield
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02/05/2025
In this week's Guest Member Blog Post, we hear from Tristan Veale, Insight Manager, IAB UK, as he shares the […]
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101 Guidance for Retailers New to Retail Media - A Q&A with members of Our Retail & Commerce Media Committee 

Lauren Wakefield
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01/05/2025
As Retail Media cements its place as a core revenue stream for retailers and a must-have in brand marketing strategies, […]
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[Guest Member Blog Post] The Cost of Dull: How B2B Brands Are Missing Millions by Undervaluing Creative with TikTok

Lauren Wakefield
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30/04/2025
In this week's member guest blog post we hear from Callum Smith, Head of Marketing Solutions EUI at TikTok, as […]
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Help Shape the Future of Retail Media in Europe: Share Your Insights Today

Lauren Wakefield
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30/04/2025
As Retail Media cements its role at the heart of digital advertising strategies, understanding how it's being adopted and where […]
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