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IAB Europe Releases Guide to the Programmatic CTV Opportunity in Europe

Lauren Wakefield
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29/04/2021
Authored by Industry Leaders from Across Europe Provides Valuable Insights, Key Considerations, and Best Practices for Programmatic CTV in Europe […]
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Latest Research Shows EU Citizens Understand and Appreciate the Ad-Supported Internet

Helen Mussard
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23/04/2021
75% of Europeans surveyed would choose today’s experience of the internet over an internet without targeted ads, where they would […]
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Announcement of Formal Withdrawal of The “IAB Europe OBA Framework” of 2011

Helen Mussard
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31/03/2021
Brussels, 31 March 2021 – IAB Europe today announced the formal withdrawal of the "IAB Europe EU Framework for Online […]
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Open Letter From IAB Poland On The Proposed Tax on Digital Advertising Revenues

Helen Mussard
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11/02/2021
IAB Europe would like to share the open letter that IAB Poland has sent to all members today. The letter […]
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Press Statement - IAB Europe: ePrivacy Trilogues Offer Chance To Ensure Broadly Accessible Online Content & Services

Helen Mussard
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10/02/2021
10 February 2021, Brussels, Belgium — Today, the EU Member States agreed on a negotiating mandate for the ePrivacy Regulation […]
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IAB Europe Launches Comprehensive Update To Third-Party Cookie Guide To Help Companies Prepare

Helen Mussard
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04/02/2021
75 Percent of Industry Respondents Believe Alternatives to Third-Party Cookies are Very Important or Critical But 40 Percent Feel Their […]
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Blog

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[Guest Member Blog Post] Cross-Generational Shift to Streaming TV Revealed by FreeWheel's CTV Barometer

Nicole Laleva
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14/05/2025
In this week's member guest blog post, we hear from Emmanuel Josserand, Sr Dir. Brand, Agency and Industry Relations at […]
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One Week to Go: Last Chance to Save on Interact 2025!

Lauren Wakefield
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13/05/2025
We’re just one week away from Interact 2025, happening on 20th-21st May at nHow Brussels – and this is your […]
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Setting the Standard: Advancing Retail Media Measurement Across Europe

Lauren Wakefield
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13/05/2025
Retail Media has firmly established itself as one of the most dynamic and fastest-growing spaces in digital advertising. As investment […]
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Cracking Creative Compression: Carbon Claims

Lauren Wakefield
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12/05/2025
Developed by members of IAB Europe’s Sustainability Standards Committee, this blog dives into the complexities of ad file compression, exploring […]
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Policy in the Spotlight at Interact 2025: Balancing Privacy and Innovation in Europe’s Evolving Regulatory Landscape

Lauren Wakefield
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09/05/2025
With Interact 2025 just over a week away, we’re continuing to shine a spotlight on some of the must-attend sessions […]
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[Guest Member Blog Post] IAB In-Store Retail Media Standards: Advertima’s Best-In-Class Approach

Nicole Laleva
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08/05/2025
In this week's Guest Member Blog Post, we hear from Andreas Sofos, Senior Director Data Science, Advertima as he shares […]
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