Led by Dr. Daniel Knapp, IAB Europe’s Chief Economist, The Economic Trends Forum (ETF) offers market analysis and industry insights for our corporate members and network of National IABs.
In this webinar on 15th July, IAB Europe’s Chief Economist Daniel Knapp provided an overview of the key digital ad trends in 2019 using data from the AdEx Benchmark Study as well as an update on May’s COVID-19 economic forecasts for 2020 and beyond.
IAB Europe will be providing a monthly update on the impact of the pandemic on our industry.
Watch the recording here.
Access the full AdEx Benchmark 2019 Report here.
Members can access the 2020 outlook slides below (note: you must be logged in).
Our first Economic Trends Forum of 2021 took place on 19th January with nearly 200 people joining us live! Led […]
IAB Europe's Chief Economist, Dr. Daniel Knapp, provided a deep dive into Connected TV advertising across Europe including an overview […]
We have compiled key stats on the state of digital audio advertising in Europe in the following simple and easy […]