The Federal Association of the Digital Economy (BVDW) e. V. has updated its market overview of PUR/“Pay or Consent” models. […]
Lauren WakefieldThe AdEx Benchmark report is the definitive guide to advertising expenditure in Europe covering 28 markets. Following on from the release of the study highlights in May, this full report details the formats and channels that contributed to digital advertising’s annual growth of 30.5 per cent in 2021, culminating in a total market value of €92bn.
Read the press release here.
Download the 2021 AdEx Full Report here
Download the AdEx 2021 Infographics below:
The Federal Association of the Digital Economy (BVDW) e. V. has updated its market overview of PUR/“Pay or Consent” models. […]
On the 26th of March, we hosted our first Great Debate of 2024 where we saw hundreds of stakeholders from […]
IAB Europe's first-ever Mapping of Greenhouse Gas (GHG) Estimation Solutions in Digital Advertising presents the range of emissions models currently […]
