Retail Media in Europe is expected to reach €24.8bn by 2026. The new IAB Europe
Retail Media Working Group will bring stakeholders from across this exciting space together in order to enable collaborative conversations, provide education and insights and create recommendations and standards to shape and define this new exciting advertising space.
For more information on the Retail Media Committee please contact:
Marie-Clare Puffett (puffett [at] stg-iabeurope-iabeuropeold.kinsta.cloud)
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