Blog Archive

IAB Europe’s Latest Quality in Digital Advertising Navigator is Now Available

One of the key objectives of IAB Europe and the National IABs is to build …

IAB Europe’s Latest Quality in Digital Advertising Navigator is Now Available Read More »

Help Us Uncover the State of Online Video with PubMatic

IAB Europe and PubMatic are inviting all advertisers and agencies to take part in their …

Help Us Uncover the State of Online Video with PubMatic Read More »

IAB Europe Welcomes New Chair of the Programmatic Trading Committee

Nick Welch was elected as the Chair of the Programmatic Trading Committee on 17th November …

IAB Europe Welcomes New Chair of the Programmatic Trading Committee Read More »

Member Guest Post with Audiencerate – How CPDs are the Key to Digital Transformation Success for Europe’s SMEs

  In this week’s member-guest blog post, we hear from Filippo Gramigna, CEO at Audiencerate. …

Member Guest Post with Audiencerate – How CPDs are the Key to Digital Transformation Success for Europe’s SMEs Read More »

Have Your Say in IAB Europe’s Annual Industry Polls

Have your say in IAB Europe’s Annual Industry Polls – Brand Safety and Post Third-Party …

Have Your Say in IAB Europe’s Annual Industry Polls Read More »

Enjoy a Whole Host of Industry Insiders in The Run Up to Christmas

IAB Europe has three exciting Industry Insiders lined up for our listeners in the coming …

Enjoy a Whole Host of Industry Insiders in The Run Up to Christmas Read More »

Member Guest Post with Criteo – Five Addressability Misconceptions in Advertising Today

In this week’s member-guest blog post, we hear from Joshua Koran, EVP, Data and Policy …

Member Guest Post with Criteo – Five Addressability Misconceptions in Advertising Today Read More »

E-commerce Germany Awards are back to business!

Despite a long break from physical events, E-commerce Germany is back and ready to go! …

E-commerce Germany Awards are back to business! Read More »

That’s a Wrap! Check Out the Virtual Programmatic Day Highlights

Let’s take a look back to 11th November when IAB Europe hosted the second Virtual …

That’s a Wrap! Check Out the Virtual Programmatic Day Highlights Read More »

IAB T&C Banner 1170x270

TCF v2.0 Switchover Q&A

The Transparency & Consent (TCF) v2.0 is the product of 12 months of reflection begun …

TCF v2.0 Switchover Q&A Read More »

iab-logo

Sirdata Press Release – Benoît Oberlé Appointed as Vice-Chair of the TCF Steering Group

IAB Europe is delighted to share the press release from Sirdata announcing the appointment of …

Sirdata Press Release – Benoît Oberlé Appointed as Vice-Chair of the TCF Steering Group Read More »

etf 1170 x 270

IAB Europe Economic Trends Forum recording & infographic – Connected TV Advertising

Our Chief Economist, Dr. Daniel Knapp, provided a deep dive into Connected TV advertising across …

IAB Europe Economic Trends Forum recording & infographic – Connected TV Advertising Read More »

iab-logo

IAB Europe Brand Safety poll

The IAB Europe Brand Advertising Committee has created a short 5 minute poll to provide …

IAB Europe Brand Safety poll Read More »

iab eu 1170x270

Network Next – A Networking Event for National IABs from Across Europe

On the 10th & 11th October, IAB Europe hosted its second Network Next event of …

Network Next – A Networking Event for National IABs from Across Europe Read More »

TCF blank

IAB Europe GDPR Panel at DMEXCO – 12th September at 10.15 – Debate Stage

GDPR one year on and the IAB Europe Transparency and Consent Framework 2.0 Debate Stage, …

IAB Europe GDPR Panel at DMEXCO – 12th September at 10.15 – Debate Stage Read More »

Slide2

MIXX Awards Europe Winners 2019 – Lipton Silence Ad Break (Mindshare)

Mindshare Lipton – Silence Ad Break Awards: Brand Advertising Campaign (Gold) Campaign summary In Turkey, …

MIXX Awards Europe Winners 2019 – Lipton Silence Ad Break (Mindshare) Read More »

Slide8

MIXX Awards Europe Winners 2019 – Toyota Hybrid Cars Programmatic OOH (Universal McCann)

Universal McCann Toyota Hybrid Cars Programmatic OOH Awards: Programmatic Advertising (Bronze) With no other brand …

MIXX Awards Europe Winners 2019 – Toyota Hybrid Cars Programmatic OOH (Universal McCann) Read More »

dubai-2292779_1920

IAB Europe survey: What attitudes are shaping the future of programmatic advertising investment?

IAB Europe aims to understand the current drivers and concerns that are impacting programmatic investment …

IAB Europe survey: What attitudes are shaping the future of programmatic advertising investment? Read More »

dubai-2292779_1920

IAB Europe survey: What attitudes are shaping the future of programmatic advertising investment?

IAB Europe aims to understand the current drivers and concerns that are impacting programmatic investment …

IAB Europe survey: What attitudes are shaping the future of programmatic advertising investment? Read More »