Blog Archive
IAB Europe Releases an Industry Guide to Contextual Advertising
Authored by Industry Leaders from Across Europe Provides Valuable Insights, Key Considerations and Best Practices …
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The Programmatic CTV Opportunity in Europe: A Q&A with Experts from the Programmatic Trading Committee
The European Connected TV (CTV) market has soared in recent years to become one of …
What’s in the Latest Cookie Guidance from Italy’s Garante?
This week’s guest editors are Filip Sedefov, Legal Director for Privacy at IAB Europe & …
What’s in the Latest Cookie Guidance from Italy’s Garante? Read More »
Member Guest Post with OneTrust – Brave New World: How to Bring Privacy to CTV
In this week’s member-guest post, we hear from Stephanie Hanson, Offering Manager at OneTrust as …
Member Guest Post with OneTrust – Brave New World: How to Bring Privacy to CTV Read More »
Take Part in IAB Europe’s Attitudes to Programmatic Advertising Survey!
According to the recently released AdEx 2020 study, the European digital ad market is now programmatic …
Take Part in IAB Europe’s Attitudes to Programmatic Advertising Survey! Read More »
Looking to Get More Involved in Industry & Policy Initiatives? Make It Your Summer Resolution to Join Our Committees!
So far this year, IAB Europe’s committees and taskforces have produced some incredible outputs. From …
IAB Europe’s Digital Audio Day – H1 2021 Wrap-Up
On 6th July, IAB Europe hosted its first Digital Audio Day of 2021. The event …
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AdEx 2020 Report – Key Facts & Stats You Need to Know
IAB Europe’s hotly-anticipated full 2020 AdEx Benchmark Report is now live for all the world …
AdEx 2020 Report – Key Facts & Stats You Need to Know Read More »
CMP Insight: TCF v2.0 Switchover Q&A with Quantcast
The communication between publishers and vendors via the Transparency & Consent Framework (TCF) is facilitated …
CMP Insight: TCF v2.0 Switchover Q&A with Quantcast Read More »
TCF v2.0 Workshop 2: How the UI should look like
IAB Europe, in partnership with IAB Tech Lab, announced on 21 August 2019 the launch …
TCF v2.0 Workshop 2: How the UI should look like Read More »
TCF v2.0 Workshop 1: Policy Check 101 / Recording
IAB Europe, in partnership with IAB Tech Lab, announced on 21 August 2019 the launch …
TCF v2.0 Workshop 1: Policy Check 101 / Recording Read More »
IAB Europe & IAB Tech Lab release updated Transparency & Consent Framework
TCF 2.0 includes increased functionality for consumers & publishers Update is part of an iterative …
IAB Europe & IAB Tech Lab release updated Transparency & Consent Framework Read More »