Third-party verification is a vital step in the cross-industry drive for improved quality standards in …
Blog Archive
IAB Europe Press Release: European Authority gives approval to ABC, CESP and GWT-TUD to undertake viewability audits following European RFP
IAB Europe Supply Chain Transparency Guide
The aim of the IAB Europe Supply Chain Transparency Guide is to improve transparency in the digital advertising …
IAB Europe Report: Digital Brand Advertising and Measurement 2018
IAB Europe’s latest Digital Brand Advertising and Measurement Report demonstrates that advertisers, agencies, and publishers appreciate the …
IAB Europe Report: Digital Brand Advertising and Measurement 2018 Read More »
IAB Europe Report: Digital Measurement Priorities
IAB Europe’s Digital Measurement Priorities Report demonstrates that the priorities for driving brand investment into …
IAB Europe Report: Digital Measurement Priorities Read More »
Member report: comScore – Top 10 Burning Issues in Digital
This report provides comScore’s perspective on the most pressing topics, issues and trends that are …
Member report: comScore – Top 10 Burning Issues in Digital Read More »
IAB Europe, EACA and WFA: European Viewability Initiative Overview
There have been industry wide calls to improve the quality of digital ad inventory and …
IAB Europe, EACA and WFA: European Viewability Initiative Overview Read More »
IAB Europe, EACA and WFA: European Viewability Measurement Principles
There have been industry wide calls to improve the quality of digital ad inventory and …
IAB Europe, EACA and WFA: European Viewability Measurement Principles Read More »
IAB Europe, EACA and WFA Press Release: New cross-industry initiative to improve viewability measurement standards across Europe
Brussels, 10th August 2017 – The European Viewability Steering Group (EVSG), a cross-industry body originally …
Schedule a meeting & join our panels @ dmexco 2017
Schedule a meeting and join our panels @ dmexco 2017 Join us on 13 September …
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