IAB Europe Launches new Retailer Only Council to Advance its work on Retail Media …
Blog Archive
Guest Member Blog Post with IMPACT+ – How to Reduce the Carbon Impact of Your Digital Advertising
According to the World Meteorological Organisation (WMO), the last 8 years have been the …
Guest Member Blog Post with Coinis – Unlocking The Power of Affiliate Marketing for Businesses & Individuals
In this week’s member guest blog post we hear from Tamara Jelic, Head of …
Guest Member Blog Post with Freewheel – Video’s Million-Pound Question: What Does ‘Premium Video’ Really Mean?
In this week’s member guest blog post, we hear from Emmanuel Josserand, Senior Director, …
DMEXCO 2023 – The Highlight Event of Digital Marketing
On September 20 & 21, 2023, DMEXCO will be opening its doors to leading …
DMEXCO 2023 – The Highlight Event of Digital Marketing Read More »
Back to School: 101 Industry Guidance to Prep You For the New Season
As summer vacations draw to a close and we gear up for an exciting new …
Back to School: 101 Industry Guidance to Prep You For the New Season Read More »
IAB Europe Welcomes New Retailers to its Retail Media Working Group
IAB Europe is pleased to welcome three new retailer members to its Retail Media …
IAB Europe Welcomes New Retailers to its Retail Media Working Group Read More »
IAB Europe’s Privacy Sandbox Testing Webinar Series in Collaboration with Google
Join us for a special two part webinar series dedicated to Google Privacy Sandbox …
IAB Europe’s Privacy Sandbox Testing Webinar Series in Collaboration with Google Read More »
Xaxis and IAB Europe Programmatic Audio Advertising Report
The Xaxis (in association with IAB Europe) Programmatic Audio Advertising Report highlights that the future …
Xaxis and IAB Europe Programmatic Audio Advertising Report Read More »
Event Recording: Virtual Programmatic Day H1 2019
On 9th May 2019, IAB Europe hosted its industry famous, Virtual Programmatic Day (VPD). The VPD …
Event Recording: Virtual Programmatic Day H1 2019 Read More »
IAB Europe Report: Attitudes to Digital Video Advertising
Now in its third year, the 2018 Attitudes to Digital Video Advertising report highlights that …
IAB Europe Report: Attitudes to Digital Video Advertising Read More »
Xaxis and IAB Europe Programmatic Audio Survey – Take part for the opportunity to win an Interact pass and Amazon voucher
IAB Europe is collaborating with Xaxis to understand the adoption and development of Programmatic Audio …
IAB Europe Virtual Programmatic Day H1 2019 – Thursday 9 May 2019
IAB Europe Virtual Programmatic Day Agenda H1 2019The Virtual Programmatic Day brings together industry experts …
IAB Europe Virtual Programmatic Day H1 2019 – Thursday 9 May 2019 Read More »
IAB Europe White Paper: Connected TV
IAB Europe has today launched a white paper to provide an overview of the status, …
IAB Europe White Paper: Programmatic Native Advertising
Native advertising spend is expected to reach $85.5 billion by 2020, double the current level. …
IAB Europe White Paper: Programmatic Native Advertising Read More »
Event recording: IAB Europe Virtual Programmatic Day H2 2018
The Virtual Programmatic Day H2 2018 brought together industry experts and thought-leaders to explore the …
Event recording: IAB Europe Virtual Programmatic Day H2 2018 Read More »
IAB Europe Report: Attitudes to Programmatic Advertising 2018
The IAB Europe Attitudes to Programmatic Advertising Report shows that advertisers continue to demand transparency, greater …
IAB Europe Report: Attitudes to Programmatic Advertising 2018 Read More »
IAB Europe Report: European Programmatic Market Sizing 2017
The European Programmatic Market Sizing Report produced in collaboration with IHS Markit reveals that the …
IAB Europe Report: European Programmatic Market Sizing 2017 Read More »
IAB Europe Supply Chain Transparency Guide
The aim of the IAB Europe Supply Chain Transparency Guide is to improve transparency in the digital advertising …
IAB Europe White Paper: Header Bidding and Auction Dynamics
The way in which ads are traded via programmatic methods has evolved and now there …
IAB Europe White Paper: Header Bidding and Auction Dynamics Read More »