Blog Archive

Meet the Interact Speaker – Artur Semionov, Director of Product & Innovation at Xaxis EMEA

On the 25th and 26th of May, IAB Europe will host its flagship event Interact …

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That’s a Wrap! Check Out The Latest Virtual CTV Day Highlights

On 27th April, IAB Europe hosted the first Virtual CTV Event of 2022, and with …

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Member Guest Post with Novatiq -Analysing McKinsey’s Post Third-Party Cookie Strategies – Going Beyond Owned Intelligence

In this week’s member-guest post we hear from Tanya Field, Co-Founder, and CPO of Novatiq, …

Member Guest Post with Novatiq -Analysing McKinsey’s Post Third-Party Cookie Strategies – Going Beyond Owned Intelligence Read More »

Get Ready for the E-commerce Berlin Expo: The Final Countdown!

In just a few weeks, the E-commerce Berlin Expo will be kicking off! This is …

Get Ready for the E-commerce Berlin Expo: The Final Countdown! Read More »

Interact 2022 – Just One Week Left to Secure Your Early Bird Tickets!

IAB Europe’s Annual Flagship Event Interact is back and ready to welcome you from 25th …

Interact 2022 – Just One Week Left to Secure Your Early Bird Tickets! Read More »

E-commerce Berlin Expo 2022: The Agenda for the Day

The E-commerce Berlin Expo is just a few weeks away, and we’re getting excited! This …

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A Word from Kristanne Roberts, Chair of the Research Awards Europe Jury 2022

Written by Kristanne Roberts, Product Management Director for Kantar Marketplace I am extremely excited to …

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The Latest Updated Guide to the Post Third-Party Cookie Era – What You Need to Know Today: A Q&A with Experts from the Programmatic Trading Committee

Earlier this month, IAB Europe released its latest comprehensively updated ‘Guide to the Post-Third-Party Cookie …

The Latest Updated Guide to the Post Third-Party Cookie Era – What You Need to Know Today: A Q&A with Experts from the Programmatic Trading Committee Read More »

A Word from Antonia Faulkner, Chair of the MIXX Awards Europe 2022 Jury

Written by Antonia Faulkner, Head of Marketing & Analytics at Samsung Ads Europe and APAC …

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B2B Marketing Expo Discount for IAB Europe Members

IAB Europe has partnered with B2B Marketing Expo, taking place on 22-23rd November 2022 at …

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IAB Europe Releases an Industry Guide to Contextual Advertising

Authored by Industry Leaders from Across Europe Provides Valuable Insights, Key Considerations and Best Practices …

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IAB Europe Refutes Criticisms Of The Transparency and Consent Framework

Last week, some media reports suggested that the system used by hundreds of thousands of …

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IAB Europe announces findings of its annual programmatic benchmarking studies – Attitudes To Programmatic and Programmatic Market Sizing

TOTAL PROGRAMMATIC REVENUE GREW BY 33 PERCENT IN 2018 TO €16.7BN ADOPTION OF ADS.TXT STILL …

IAB Europe announces findings of its annual programmatic benchmarking studies – Attitudes To Programmatic and Programmatic Market Sizing Read More »

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IAB Europe & IAB Tech Lab release updated Transparency & Consent Framework

TCF 2.0 includes increased functionality for consumers & publishers Update is part of an iterative …

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