Blog Archive

Help Us Uncover the State of Online Video with PubMatic

IAB Europe and PubMatic are inviting all advertisers and agencies to take part in their …

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IAB Europe Welcomes New Chair of the Programmatic Trading Committee

Nick Welch was elected as the Chair of the Programmatic Trading Committee on 17th November …

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Member Guest Post with Audiencerate – How CPDs are the Key to Digital Transformation Success for Europe’s SMEs

  In this week’s member-guest blog post, we hear from Filippo Gramigna, CEO at Audiencerate. …

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Have Your Say in IAB Europe’s Annual Industry Polls

Have your say in IAB Europe’s Annual Industry Polls – Brand Safety and Post Third-Party …

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Enjoy a Whole Host of Industry Insiders in The Run Up to Christmas

IAB Europe has three exciting Industry Insiders lined up for our listeners in the coming …

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Member Guest Post with Criteo – Five Addressability Misconceptions in Advertising Today

In this week’s member-guest blog post, we hear from Joshua Koran, EVP, Data and Policy …

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E-commerce Germany Awards are back to business!

Despite a long break from physical events, E-commerce Germany is back and ready to go! …

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That’s a Wrap! Check Out the Virtual Programmatic Day Highlights

Let’s take a look back to 11th November when IAB Europe hosted the second Virtual …

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The Future of Attribution in a Post Third-Party Cookie Era – A Q&A with Experts From the Programmatic Trading Committee

Since Google announced that third-party cookies were to become obsolete – extended now to 2023 …

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8 European associations ask MEPs to recognise the right of online services to decide their business model

On 10 October 2017, eight associations, among them IAB Europe, representing stakeholders of the European …

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Industry Coalition for Data Protection writes letter to MEPs on ePrivacy

On Friday September 29th, the Industry Coalition for Data Protection of which IAB Europe is a …

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Video: The Privacy Debate – Preparing for GDPR: Embracing the inevitable regulations / dmexco 2017

On 13 September at #dmexco, IAB Europe CEO, Townsend Feehan hosted The Privacy Debate – Preparing for …

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IAB Europe’s GDPR Compliance Primer

The GDPR Compliance Primer has been prepared by the members of the IAB Europe GDPR …

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Webinar Series: Join to get an overview of what GDPR compliance means and how to get started

Join this webinar series to gain insights into the work of IAB Europe’s GDPR Implementation …

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Research Report: Europe online – an experience driven by advertising

The research company GfK conducted online surveys with over 11,000 internet users across 11 EU …

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Research report: The economic value of data-driven advertising

The research agency IHS Markit used interviews with advertisers, publishers and technology companies to help …

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Research report: The economic contribution of online advertising in Europe

IHS Markit updated its analysis of the economic contribution that digital advertising as a whole makes …

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Member blog: IAB Denmark – Let’s raise the bar on ePrivacy

In a matter as important as our privacy in the digital environment, it is my …

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IAB Europe GIG: Working Paper on the Definition of Personal Data

This working paper has been prepared by the Members of IAB Europe’s GDPR Implementation Working …

IAB Europe GIG: Working Paper on the Definition of Personal Data Read More »