Blog Archive

IAB Europe Virtual Programmatic Day (VPD) – H1 2021: Wrap-Up

IAB Europe’s first VPD of 2021 took place on 6th May and what an insightful …

IAB Europe Virtual Programmatic Day (VPD) – H1 2021: Wrap-Up Read More »

Member Guest Post with Admitad – More Than Fashion: How Paid Search and Affiliate Programmes Boost Textile Industries

In this week’s member-guest post, we hear from Igor Gubin, Region Manager Europe at Admitad Affiliate Network, …

Member Guest Post with Admitad – More Than Fashion: How Paid Search and Affiliate Programmes Boost Textile Industries Read More »

IAB Europe’s Virtual CTV Event – H1 2021 Wrap-Up

On 29th April, IAB Europe hosted its first Virtual CTV Event of 2021.  The event …

IAB Europe’s Virtual CTV Event – H1 2021 Wrap-Up Read More »

Member Guest Post with IAS – The Importance of Adapting Strategies for Quality Following a Transformative Year

UK media quality impacted amid turbulent times, according to the Media Quality Report H2 2020 …

Member Guest Post with IAS – The Importance of Adapting Strategies for Quality Following a Transformative Year Read More »

Member Guest Post with Rakuten Advertising – Why ‘Moments’ Matter in Advertising Strategies

In this week’s member guest post, we hear from Edouard Lauwick, Senior Vice President, Southern …

Member Guest Post with Rakuten Advertising – Why ‘Moments’ Matter in Advertising Strategies Read More »

Member Guest Post with Admitad – Choice to be Tracked: Balancing Between Big Data, GDPR and Privacy

In this week’s member-guest post, we hear from Igor Gubin, Region Manager Europe at Admitad …

Member Guest Post with Admitad – Choice to be Tracked: Balancing Between Big Data, GDPR and Privacy Read More »

IAB Europe’s MIXX & Research Awards 2021 – Deadline Extended!

Due to numerous requests for extra time, we are happy to announce that the deadline …

IAB Europe’s MIXX & Research Awards 2021 – Deadline Extended! Read More »

Transitioning to a Post Third-Party Cookie Era – Q&A with Experts from the Programmatic Trading Committee

For the last 25 years, Marketers have relied on third-party cookies to track consumer behaviour …

Transitioning to a Post Third-Party Cookie Era – Q&A with Experts from the Programmatic Trading Committee Read More »

Just One Week To Go! Are You Entering Europe’s Leading Awards?

The final deadline is Friday 16th April. Have you produced an outstanding campaign or research …

Just One Week To Go! Are You Entering Europe’s Leading Awards? Read More »

qtq80-JPOhSo-1024x683

Blog Series: What you always wanted to know about the Transparency & Consent Framework (TCF) / Part 3

On September 25th, we held a 2.5-hour long webinar providing a Complete Overview of the IAB …

Blog Series: What you always wanted to know about the Transparency & Consent Framework (TCF) / Part 3 Read More »

qtq80-JPOhSo-1024x683

Blog Series: What you always wanted to know about the Transparency & Consent Framework (TCF) / Part 1

On September 25th, we held a 2.5-hour webinar providing a Complete Overview of the IAB …

Blog Series: What you always wanted to know about the Transparency & Consent Framework (TCF) / Part 1 Read More »

IAB-Europe_TCF_Official Logo

Minor Update to the Policies of the IAB Europe Transparency & Consent Framework relating to CMPs

IAB Europe has published a minor change affecting the Policies of the IAB Europe Transparency …

Minor Update to the Policies of the IAB Europe Transparency & Consent Framework relating to CMPs Read More »

Screen Shot 2018-10-01 at 15.43.55

IAB Europe Webinar Recording: The IAB Europe Transparency & Consent Framework – A complete overview

The IAB Europe Transparency & Consent Framework is an open-source, not-for-profit industry standard that helps all parties …

IAB Europe Webinar Recording: The IAB Europe Transparency & Consent Framework – A complete overview Read More »

Screen Shot 2018-09-12 at 08.09.39

IAB Europe Press Release: IAB Europe CMP Validator Helps CMPs Align with Transparency & Consent Framework

COLOGNE, Germany – 12 September 2018 – IAB Europe, the industry association for the digital …

IAB Europe Press Release: IAB Europe CMP Validator Helps CMPs Align with Transparency & Consent Framework Read More »

iab_TwitterVisuals_V4 - 3-1400x700

The IAB Europe Transparency & Consent Framework: CMP Factsheet

The IAB Europe Transparency and Consent Framework is the global cross-industry effort to help publishers, …

The IAB Europe Transparency & Consent Framework: CMP Factsheet Read More »

iab_TwitterVisuals_V4 - 3-1400x700

The IAB Europe Transparency & Consent Framework: Publishers Factsheet

The IAB Europe Transparency and Consent Framework is the global cross-industry effort to help publishers, …

The IAB Europe Transparency & Consent Framework: Publishers Factsheet Read More »

iab_TwitterVisuals_V4 - 3-1400x700

The IAB Europe Transparency & Consent Framework: Vendors Factsheet

The IAB Europe Transparency and Consent Framework is the global cross-industry effort to help publishers, …

The IAB Europe Transparency & Consent Framework: Vendors Factsheet Read More »