Blog Archive

IAB Europe’s MIXX & Research Awards 2021 – Deadline Extended!

Due to numerous requests for extra time, we are happy to announce that the deadline …

IAB Europe’s MIXX & Research Awards 2021 – Deadline Extended! Read More »

Transitioning to a Post Third-Party Cookie Era – Q&A with Experts from the Programmatic Trading Committee

For the last 25 years, Marketers have relied on third-party cookies to track consumer behaviour …

Transitioning to a Post Third-Party Cookie Era – Q&A with Experts from the Programmatic Trading Committee Read More »

Just One Week To Go! Are You Entering Europe’s Leading Awards?

The final deadline is Friday 16th April. Have you produced an outstanding campaign or research …

Just One Week To Go! Are You Entering Europe’s Leading Awards? Read More »

Take part in IAB Europe’s Attitudes to Digital Video Advertising Survey 2021

IAB Europe is inviting all stakeholders to participate – advertisers, agencies, publishers and ad tech …

Take part in IAB Europe’s Attitudes to Digital Video Advertising Survey 2021 Read More »

IAB Tech Lab Releases New Buy-side Transparency Specifications for Public Comment

Buyers.json and DemandChain Object Enable Sellers to Know Their Advertisers, to Prevent Malware and Ensure …

IAB Tech Lab Releases New Buy-side Transparency Specifications for Public Comment Read More »

Network News: IAB Turkey – New Board Elected

IAB Turkey’s 6th  General Assembly Meeting was held on March 30, 2021. At the General …

Network News: IAB Turkey – New Board Elected Read More »

Member Guest Post with Xandr – The Free Internet Conundrum

In this week’s member-guest post, we hear from Mia Sari, Manager, Solutions Consulting at Xandr, …

Member Guest Post with Xandr – The Free Internet Conundrum Read More »

Member Guest Post with Samsung Ads – Go With the Show! How Audiences are Fragmenting Across VOD Platforms, and What Trends Advertisers Should Look For

In this week’s member guest blog post, we welcome Alex Hole, VP  Samsung Ads Europe, …

Member Guest Post with Samsung Ads – Go With the Show! How Audiences are Fragmenting Across VOD Platforms, and What Trends Advertisers Should Look For Read More »

GDPR Guidance: Legitimate Interests Assessments (LIA) for Digital Advertising

IAB Europe works to produce relevant guidance on the implementation of EU privacy and data …

GDPR Guidance: Legitimate Interests Assessments (LIA) for Digital Advertising Read More »

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GDPR impact on Programmatic Trading blog series: IAB Europe’s new GDPR Transparency and Consent Framework – a unique opportunity for publishers

Programmatic technology is now at the forefront of data-driven advertising, indeed, half of European display …

GDPR impact on Programmatic Trading blog series: IAB Europe’s new GDPR Transparency and Consent Framework – a unique opportunity for publishers Read More »

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Vendors and Consent Management Providers are invited to register to participate in IAB Europe’s Transparency and Consent Framework

The registration process is open for Vendors and Consent Management Providers to apply for approved …

Vendors and Consent Management Providers are invited to register to participate in IAB Europe’s Transparency and Consent Framework Read More »

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IAB Europe Webinar Recording: GDPR Webinar Series III – Consent

After the 25th of May 2018, data protection authorities will have the power to fine …

IAB Europe Webinar Recording: GDPR Webinar Series III – Consent Read More »

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IAB Europe Webinar Recording: GDPR Webinar Series IV – Consent Solution

After the 25th of May 2018, data protection authorities will have the power to fine …

IAB Europe Webinar Recording: GDPR Webinar Series IV – Consent Solution Read More »

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IAB Europe GIG: Working Paper on GDPR Consent

This working paper has been prepared by the Members of IAB Europe’s GDPR Implementation Working …

IAB Europe GIG: Working Paper on GDPR Consent Read More »

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IAB Europe Webinar Recording: GDPR Webinar Series II – Personal Data

After the 25th of May 2018, data protection authorities will have the power to fine …

IAB Europe Webinar Recording: GDPR Webinar Series II – Personal Data Read More »

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IAB Europe Webinar Recording: GDPR Webinar Series I – GDPR compliance

After the 25th of May 2018, data protection authorities will have the power to fine …

IAB Europe Webinar Recording: GDPR Webinar Series I – GDPR compliance Read More »

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IAB Europe’s GDPR Compliance Primer

The GDPR Compliance Primer has been prepared by the members of the IAB Europe GDPR …

IAB Europe’s GDPR Compliance Primer Read More »

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IAB Europe GIG: Working Paper on the Definition of Personal Data

This working paper has been prepared by the Members of IAB Europe’s GDPR Implementation Working …

IAB Europe GIG: Working Paper on the Definition of Personal Data Read More »