Blog Archive
Member Guest Blog with Freewheel – The Programmatic Paradox
This week, we caught up with Emmanuel Josserand, Senior Director Agency, Brand and Industry Relations …
Member Guest Blog with Freewheel – The Programmatic Paradox Read More »
Member Guest Blog with Didomi – The Rise of CTV Advertising Should Not Sacrifice Consumer Privacy
In this week’s member guest blog post, we welcome Tamara Nordberg, Product Marketing Manager at …
Just One Month To Go! Have You Entered Europe’s Leading Creative & Research Awards?
The final deadline is Friday 16th April. Have you produced an outstanding campaign or research …
Just One Month To Go! Have You Entered Europe’s Leading Creative & Research Awards? Read More »
Member Guest Blog with Admitad – It’s All About Data, Is the Advertising Industry Prepared?
In this week’s member guest blog post, we welcome Igor Gubin, Region Manager, Europe for …
IAB Europe, European National IABs to Engage in Structured Dialogue with Google on Last Week’s Google Ads Announcement
Brussels, 8 March 2021 – Google today agreed to IAB Europe’s request to engage in …
Creating Transparency in the Programmatic Supply Chain
It’s impossible to think of the programmatic supply chain without thinking of transparency. No matter …
Creating Transparency in the Programmatic Supply Chain Read More »
IAB Europe Welcomes New Chair of the Brand Advertising Committee
Ryan Martin was elected as the Chair of the Brand Advertising Committee on 17th February …
IAB Europe Welcomes New Chair of the Brand Advertising Committee Read More »
Europe’s Leading Digital Advertising and Research Awards Are Now Open! Here’s What You Need To Enter…
The IAB Europe MIXX & Research Awards Are Now Open! The early bird deadline is …
Member Guest Blog with FreeWheel – Will Cross-Media Measurement Level The Playing Field?
In this week’s member guest post, we are delighted to welcome Emmanuel Josserand, Snr Dir. …
Member Guest Blog with FreeWheel – Will Cross-Media Measurement Level The Playing Field? Read More »
IAB Europe Webinar Recording: TCF v2.0 – The full overview for Publishers
IAB Europe, in partnership with the IAB Tech Lab, announced on 25th April that the …
IAB Europe Webinar Recording: TCF v2.0 – The full overview for Publishers Read More »
Blog Series: “I’m a CMP. Am I doing it right?” #2 CMP UI/UX Requirements / Part 3
CMPs must adhere to TCF Policies and UI/UX requirements Last year’s enforcement decision by the …
Blog Series: “I’m a CMP. Am I doing it right?” #2 CMP UI/UX Requirements / Part 3 Read More »
Blog Series: “I’m a CMP. Am I doing it right?” #1 CMP Registration and CMP IDs – IAB Europe’s new blog series to help CMPs / Part 2
CMPs must register with IAB Europe and use their assigned ID Last week, IAB Europe …
Blog Series: Introducing “I’m a CMP. Am I doing it right?” – IAB Europe’s new blog series to help CMPs / Part 1
Things are going well, but there are opportunities for improvement Since its release in Spring …
Blog Series: What you always wanted to know about the Transparency & Consent Framework (TCF) / Part 5
On September 25th, we held a 2.5-hour long webinar providing a Complete Overview of the IAB …
Blog Series: What you always wanted to know about the Transparency & Consent Framework (TCF) / Part 4
On September 25th, we held a 2.5-hour long webinar providing a Complete Overview of the IAB …
The CNIL’s VECTAURY Decision and the IAB Europe Transparency & Consent Framework
On 30 October, the French data protection authority (CNIL) published a notice declaring that French …
The CNIL’s VECTAURY Decision and the IAB Europe Transparency & Consent Framework Read More »
Minor Update to the Policies of the IAB Europe Transparency & Consent Framework relating to CMPs
IAB Europe has published a minor change affecting the Policies of the IAB Europe Transparency …
IAB Europe Webinar Recording: The IAB Europe Transparency & Consent Framework – A complete overview
The IAB Europe Transparency & Consent Framework is an open-source, not-for-profit industry standard that helps all parties …
IAB Europe GIG: Working Paper on Data Subject Requests
Traditionally, the digital marketing industry collects and uses Pseudonymous Data for its services. Often, these …
IAB Europe GIG: Working Paper on Data Subject Requests Read More »