Blog Archive

Member Guest Blog with Freewheel – The Programmatic Paradox

This week, we caught up with Emmanuel Josserand, Senior Director Agency, Brand and Industry Relations …

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Member Guest Blog with Didomi – The Rise of CTV Advertising Should Not Sacrifice Consumer Privacy

In this week’s member guest blog post, we welcome Tamara Nordberg, Product Marketing Manager at …

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Just One Month To Go! Have You Entered Europe’s Leading Creative & Research Awards?

The final deadline is Friday 16th April. Have you produced an outstanding campaign or research …

Just One Month To Go! Have You Entered Europe’s Leading Creative & Research Awards? Read More »

Member Guest Blog with Admitad – It’s All About Data, Is the Advertising Industry Prepared?

In this week’s member guest blog post, we welcome Igor Gubin, Region Manager, Europe for …

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IAB Europe, European National IABs to Engage in Structured Dialogue with Google on Last Week’s Google Ads Announcement

Brussels, 8 March 2021 – Google today agreed to IAB Europe’s request to engage in …

IAB Europe, European National IABs to Engage in Structured Dialogue with Google on Last Week’s Google Ads Announcement Read More »

Creating Transparency in the Programmatic Supply Chain

It’s impossible to think of the programmatic supply chain without thinking of transparency. No matter …

Creating Transparency in the Programmatic Supply Chain Read More »

IAB Europe Welcomes New Chair of the Brand Advertising Committee

Ryan Martin was elected as the Chair of the Brand Advertising Committee on 17th February …

IAB Europe Welcomes New Chair of the Brand Advertising Committee Read More »

Europe’s Leading Digital Advertising and Research Awards Are Now Open! Here’s What You Need To Enter…

The IAB Europe MIXX & Research Awards Are Now Open! The early bird deadline is …

Europe’s Leading Digital Advertising and Research Awards Are Now Open! Here’s What You Need To Enter… Read More »

Member Guest Blog with FreeWheel – Will Cross-Media Measurement Level The Playing Field?

In this week’s member guest post, we are delighted to welcome Emmanuel Josserand, Snr Dir. …

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IAB Europe Press Release: IAB Europe endorses Code of Practice on Disinformation

Brussels, 26 September 2018 – The full version Code of Practice on Disinformation, drawn up …

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IAB Europe joins other online advertising industry stakeholders in creating draft Code of Practice on Disinformation

Brussels, 17 July 2018 –  The draft Code of Practice on Disinformation, drawn up by …

IAB Europe joins other online advertising industry stakeholders in creating draft Code of Practice on Disinformation Read More »

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The ‘Ad Misplacement’ MoU represents an important step for the industry, but the work begins now

On 25 June, IAB Europe became a signatory to the Memorandum of Understanding on Online …

The ‘Ad Misplacement’ MoU represents an important step for the industry, but the work begins now Read More »

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Advertising industry takes joint stance on fake news and online disinformation

On 23 February 2018, five associations, among them IAB Europe, representing the European advertising industry …

Advertising industry takes joint stance on fake news and online disinformation Read More »

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IAB EU Webinar recording: Digital Advertising in European Media Ecosystem & Economy

This webinar provided insights into the results of two of the studies commissioned by IAB Europe to …

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IAB Europe position on the proposal for a Directive concerning contracts for the supply of digital content

IAB Europe agrees that consumers may indeed participate in a value exchange when they access …

IAB Europe position on the proposal for a Directive concerning contracts for the supply of digital content Read More »

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IAB Europe response to Platforms Consultation

In December 2015, IAB Europe submitted its response to the European Commission’s public consultation on …

IAB Europe response to Platforms Consultation Read More »

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European Commission issues e-commerce package of Digital Single Market initiatives

Brussels, 23 May 2016 – IAB Europe commends the Commission on its continuing strong interest …

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IAB Europe response to the European Commission’s public consultation on the Intellectual Property Rights Enforcement Directive

On April 15th, the European Commission officially closed its public consultation on the Intellectual Property Rights Enforcement …

IAB Europe response to the European Commission’s public consultation on the Intellectual Property Rights Enforcement Directive Read More »

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IAB Europe response to the European Commission’s public consultation on Audiovisual Media Services Directive

The Interactive Advertising Bureau Europe (IAB Europe) welcomes the opportunity to provide feedback on the …

IAB Europe response to the European Commission’s public consultation on Audiovisual Media Services Directive Read More »