Blog Archive

DSA: The State of Play Ahead of the EP Plenary Vote

The Digital Services Act (DSA) is poised to shape Europe’s digital future for decades to …

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The Four Pillars of the Future Advertising Ecosystem

We are jumping into the new year with a wonderful new guest blog post from …

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Writing Those New Year’s Resolutions? Add ‘Join an IAB Europe Committee’ to the List

After a relaxing Christmas break, it’s time to consider what the new year has to …

Writing Those New Year’s Resolutions? Add ‘Join an IAB Europe Committee’ to the List Read More »

Will There Be Retail-Santa This Year?

In this week’s member blog post, Igor Gubin, Region Manager Europe at Admitad, discusses the …

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That’s a Wrap! IAB Europe 2021 Highlights

The always delightful Christmas celebrations are upon us and a new year is fast approaching. …

That’s a Wrap! IAB Europe 2021 Highlights Read More »

Member Guest Post with The Trade Desk – Why Marketers Should Be Excited About Retail Putting The ‘Buy’, in Buy-Side

In this week’s member blog post, we hear from Philippa Snare, SVP EMEA at The …

Member Guest Post with The Trade Desk – Why Marketers Should Be Excited About Retail Putting The ‘Buy’, in Buy-Side Read More »

The True Value of Digital Advertising Has Come into Sharp Relief

In this blog post, as featured in the EU Observer, IAB Europe’s Director, Public Policy, …

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IAB Europe’s Latest Quality in Digital Advertising Navigator is Now Available

One of the key objectives of IAB Europe and the National IABs is to build …

IAB Europe’s Latest Quality in Digital Advertising Navigator is Now Available Read More »

Help Us Uncover the State of Online Video with PubMatic

IAB Europe and PubMatic are inviting all advertisers and agencies to take part in their …

Help Us Uncover the State of Online Video with PubMatic Read More »

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IAB Europe Press Release: IAB Europe endorses Code of Practice on Disinformation

Brussels, 26 September 2018 – The full version Code of Practice on Disinformation, drawn up …

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IAB Europe joins other online advertising industry stakeholders in creating draft Code of Practice on Disinformation

Brussels, 17 July 2018 –  The draft Code of Practice on Disinformation, drawn up by …

IAB Europe joins other online advertising industry stakeholders in creating draft Code of Practice on Disinformation Read More »

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The ‘Ad Misplacement’ MoU represents an important step for the industry, but the work begins now

On 25 June, IAB Europe became a signatory to the Memorandum of Understanding on Online …

The ‘Ad Misplacement’ MoU represents an important step for the industry, but the work begins now Read More »

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Advertising industry takes joint stance on fake news and online disinformation

On 23 February 2018, five associations, among them IAB Europe, representing the European advertising industry …

Advertising industry takes joint stance on fake news and online disinformation Read More »

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IAB EU Webinar recording: Digital Advertising in European Media Ecosystem & Economy

This webinar provided insights into the results of two of the studies commissioned by IAB Europe to …

IAB EU Webinar recording: Digital Advertising in European Media Ecosystem & Economy Read More »

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IAB Europe position on the proposal for a Directive concerning contracts for the supply of digital content

IAB Europe agrees that consumers may indeed participate in a value exchange when they access …

IAB Europe position on the proposal for a Directive concerning contracts for the supply of digital content Read More »

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IAB Europe response to Platforms Consultation

In December 2015, IAB Europe submitted its response to the European Commission’s public consultation on …

IAB Europe response to Platforms Consultation Read More »

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European Commission issues e-commerce package of Digital Single Market initiatives

Brussels, 23 May 2016 – IAB Europe commends the Commission on its continuing strong interest …

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IAB Europe response to the European Commission’s public consultation on the Intellectual Property Rights Enforcement Directive

On April 15th, the European Commission officially closed its public consultation on the Intellectual Property Rights Enforcement …

IAB Europe response to the European Commission’s public consultation on the Intellectual Property Rights Enforcement Directive Read More »

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IAB Europe response to the European Commission’s public consultation on Audiovisual Media Services Directive

The Interactive Advertising Bureau Europe (IAB Europe) welcomes the opportunity to provide feedback on the …

IAB Europe response to the European Commission’s public consultation on Audiovisual Media Services Directive Read More »