Blog Archive
Check Out Our Industry Insider Series on Trust and Transparency!
As part of our September Trust and Transparency event series, we are hosting a range …
Check Out Our Industry Insider Series on Trust and Transparency! Read More »
Catch Up on All of the Action From Our Trust & Transparency Series So Far!
This week we kicked off our brand new Trust and Transparency series and what a …
Catch Up on All of the Action From Our Trust & Transparency Series So Far! Read More »
Join Our Free Industry Insider Series on Trust and Transparency This Month!
As part of our Trust and Transparency event series throughout September, we will be hosting …
Join Our Free Industry Insider Series on Trust and Transparency This Month! Read More »
Member Guest Post with PubMatic – Audience Addressability is the Digital Advertising Industry’s Opportunity to Reset, Rethink, and Reinvigorate
In this week’s member-guest blog post, Fiona Ellis-Smith, Associate Director, Advertiser Solutions at PubMatic shares …
Looking to Get More Involved with IAB Europe Post-Summer? Join Our Committees!
The Summer might be over but we have a lot of exciting opportunities at IAB …
Looking to Get More Involved with IAB Europe Post-Summer? Join Our Committees! Read More »
Member Guest Post with Samsung Ads – Behind the Screens: How the Pandemic Has Supercharged Gaming Amongst UK Consumers
In this week’s member-guest blog post, we welcome Alex Hole, VP Samsung Ads Europe, as …
Member Guest Post with Smaato – Five Key Trends in Digital Ad Tech Every Publisher and Marketer Should Know
In our latest member guest blog post, Jane Handel, Product Marketing Manager at Smaato discusses …
Brand Measurement in a Post Third-Party Cookie World – A Q&A With Experts From the Research Committee
2020 kicked off with one of the most fundamental changes to the online advertising industry, …
IAB Europe Launches New TCF Vendor Compliance Programme
As the managing organisation of the Transparency & Consent Framework (TCF), IAB Europe constantly strives …
IAB Europe Launches New TCF Vendor Compliance Programme Read More »
What’s in the Latest Cookie Guidance from Italy’s Garante?
This week’s guest editors are Filip Sedefov, Legal Director for Privacy at IAB Europe & …
What’s in the Latest Cookie Guidance from Italy’s Garante? Read More »
Member Guest Post with OneTrust – Brave New World: How to Bring Privacy to CTV
In this week’s member-guest post, we hear from Stephanie Hanson, Offering Manager at OneTrust as …
Member Guest Post with OneTrust – Brave New World: How to Bring Privacy to CTV Read More »
Take Part in IAB Europe’s Attitudes to Programmatic Advertising Survey!
According to the recently released AdEx 2020 study, the European digital ad market is now programmatic …
Take Part in IAB Europe’s Attitudes to Programmatic Advertising Survey! Read More »
Looking to Get More Involved in Industry & Policy Initiatives? Make It Your Summer Resolution to Join Our Committees!
So far this year, IAB Europe’s committees and taskforces have produced some incredible outputs. From …
IAB Europe’s Digital Audio Day – H1 2021 Wrap-Up
On 6th July, IAB Europe hosted its first Digital Audio Day of 2021. The event …
IAB Europe’s Digital Audio Day – H1 2021 Wrap-Up Read More »
AdEx 2020 Report – Key Facts & Stats You Need to Know
IAB Europe’s hotly-anticipated full 2020 AdEx Benchmark Report is now live for all the world …
AdEx 2020 Report – Key Facts & Stats You Need to Know Read More »
Member Guest Post with Admitad – Back in Fashion: Online Sales in the Fashion Industry in Europe Increase in the First Half of 2021
In this week’s member-guest post, we hear from Igor Gubin, Region Manager, Europe at Admitad Affiliate …
Member Guest Post With Teads – What Does Creative Excellence On Mobile Really Look Like?
This week’s member guest post is written by Tead’s Global Creative VP, Bertrand “Coca” Cocallemen. …
Member Guest Post With Teads – What Does Creative Excellence On Mobile Really Look Like? Read More »
Industry News: An Updated Timeline For Privacy Sandbox Milestones
Today, Google announced the revised timeline for the phasing out of third-party cookies, with new …
Industry News: An Updated Timeline For Privacy Sandbox Milestones Read More »
Add Your Voice To The World’s First Global Diversity & Inclusion Census In Marketing
The World Federation of Advertisers (WFA) and its partners set up a Diversity and Inclusion …
Add Your Voice To The World’s First Global Diversity & Inclusion Census In Marketing Read More »