Blog Archive

IAB Bulgaria MIXX Awards 2020 Winners

On the 30th of June, IAB Bulgaria awarded the best digital campaigns in Bulgaria in …

IAB Bulgaria MIXX Awards 2020 Winners Read More »

Dispelling some myths about the Transparency and Consent Framework v2.0

The Transparency and Consent Framework (TCF) was created to help companies that serve, measure and …

Dispelling some myths about the Transparency and Consent Framework v2.0 Read More »

5 Things We Learnt From The Great Digital Debate Webinar

5 Things We Learnt From The Great Digital Debate with Tom Kershaw (CTO, Magnite) and …

5 Things We Learnt From The Great Digital Debate Webinar Read More »

IAB Europe Comments On The Ruling Of The French Conseil d’Etat

IAB Europe has taken note of last week’s decision by the Conseil d’État, France’s highest …

IAB Europe Comments On The Ruling Of The French Conseil d’Etat Read More »

Protected: Guest Blog Post – Where Facebook Stands

There is no excerpt because this is a protected post.

What the IAB Europe TCF V2.0 means for you: Q&A with Ogury

Author: Sarah Jones – Global Director of Product Marketing at Ogury For any organization managing …

What the IAB Europe TCF V2.0 means for you: Q&A with Ogury Read More »

Interact Online – Event Highlights

Thanks so much to the 936 people who joined us live yesterday for Interact Online! …

Interact Online – Event Highlights Read More »

New ‘Post Third-Party Cookie’ Taskforce for IAB Europe & National IAB Members

IAB Europe in partnership with IAB France are pleased to announce the launch of a …

New ‘Post Third-Party Cookie’ Taskforce for IAB Europe & National IAB Members Read More »

Interact Online! Meet The Speaker – Oliver Whitten, COO at Adform

On 3rd June, IAB Europe will be hosting our flagship event Interact, virtually! This free-to-attend …

Interact Online! Meet The Speaker – Oliver Whitten, COO at Adform Read More »

vzm_rgb_p

A global first on Tumblr

All Nippon Airways (ANA), one of Japan’s largest airlines, wanted to increase brand awareness and …

A global first on Tumblr Read More »

vzm_rgb_p

‘Women Who Made Me’

NatWest wanted to help tackle gender inequality within business and become the go-to bank for …

‘Women Who Made Me’ Read More »

Blonde Woman Holding An Umbrella In Front Of An Orange Wall.

How Omnicom Media Group UK reduces brand risk and media waste for advertisers

Ensuring brand safety for clients has introduced new challenges for the industry around delivery and …

How Omnicom Media Group UK reduces brand risk and media waste for advertisers Read More »

an cs

AppNexus for Drop8

Drop8’s client, a travel booking platform, was focused on delivering fully completed video ads at …

AppNexus for Drop8 Read More »

bbc

BBC and Essence for FT

The BBC and Essence efficiently drove subscriptions for the FT using DoubleClick’s Programmatic Guaranteed with …

BBC and Essence for FT Read More »

an cs

AppNexus for Schibsted

Schibsted Norway Delivers 70% YoY Programmatic Growth After Adopting AppNexus Publisher Suite AppNexus + Schibsted …

AppNexus for Schibsted Read More »

an cs

AppNexus for Axel Springer

Transparency, Independence, and Higher Yields: How AppNexus Helped Axel Springer Take Its Business to New Heights …

AppNexus for Axel Springer Read More »

an cs

AppNexus for MiQ

AppNexus Helps MiQ Double Revenue For Its Airline Client With The AppNexus Programmable Platform AppNexus …

AppNexus for MiQ Read More »

an cs

AppNexus for Xaxis

Xaxis Grows ROI 37% for Shoe-d-vision With Custom Algorithms from the AppNexus Xaxis + Shoe-d-vision …

AppNexus for Xaxis Read More »

an cs

AppNexus for Tomorrow TTH

Tomorrow TTH Optimizes Performance With Flexible Campaign Controls and Maximum Transparency AppNexus + Tomorrow TTH …

AppNexus for Tomorrow TTH Read More »