Blog Archive

IAB Europe’s MIXX & Research Awards 2021 – Deadline Extended!

Due to numerous requests for extra time, we are happy to announce that the deadline …

IAB Europe’s MIXX & Research Awards 2021 – Deadline Extended! Read More »

Transitioning to a Post Third-Party Cookie Era – Q&A with Experts from the Programmatic Trading Committee

For the last 25 years, Marketers have relied on third-party cookies to track consumer behaviour …

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Just One Week To Go! Are You Entering Europe’s Leading Awards?

The final deadline is Friday 16th April. Have you produced an outstanding campaign or research …

Just One Week To Go! Are You Entering Europe’s Leading Awards? Read More »

Take part in IAB Europe’s Attitudes to Digital Video Advertising Survey 2021

IAB Europe is inviting all stakeholders to participate – advertisers, agencies, publishers and ad tech …

Take part in IAB Europe’s Attitudes to Digital Video Advertising Survey 2021 Read More »

IAB Tech Lab Releases New Buy-side Transparency Specifications for Public Comment

Buyers.json and DemandChain Object Enable Sellers to Know Their Advertisers, to Prevent Malware and Ensure …

IAB Tech Lab Releases New Buy-side Transparency Specifications for Public Comment Read More »

Network News: IAB Turkey – New Board Elected

IAB Turkey’s 6th  General Assembly Meeting was held on March 30, 2021. At the General …

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Member Guest Post with Xandr – The Free Internet Conundrum

In this week’s member-guest post, we hear from Mia Sari, Manager, Solutions Consulting at Xandr, …

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Member Guest Post with Samsung Ads – Go With the Show! How Audiences are Fragmenting Across VOD Platforms, and What Trends Advertisers Should Look For

In this week’s member guest blog post, we welcome Alex Hole, VP  Samsung Ads Europe, …

Member Guest Post with Samsung Ads – Go With the Show! How Audiences are Fragmenting Across VOD Platforms, and What Trends Advertisers Should Look For Read More »

GDPR Guidance: Legitimate Interests Assessments (LIA) for Digital Advertising

IAB Europe works to produce relevant guidance on the implementation of EU privacy and data …

GDPR Guidance: Legitimate Interests Assessments (LIA) for Digital Advertising Read More »

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MIXX Awards Europe – Effective Use Of Data Winners

Category: Effective Use Of Data Award: GOLD Agency: Mindshare Turkey & Maxus Turkey Campaign: Typo …

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MIXX Awards Europe – Grand Prix Winner

Category : GRAND PRIX Agency : Mindshare Turkey Campaign: Spark Brilliance   Watch it here.

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MIXX Awards Europe – Display Advertising Winners

Category: Display Advertising Award: GOLD Agency: Mindshare Turkey & Maxus Turkey Campaign:  Typo Domains By …

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MIXX Awards Europe – Mobile Advertising Winners

Category: Mobile Advertising Award: GOLD Agency: Pure New Media, Nmobs, KoçZer Campaign: Keep Your Eyes …

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MIXX Awards Europe – Video Advertising Winners

Category: Video Advertising Award: GOLD Agency: Mindshare Turkey Campaign: Spark Brilliance Watch it here. Category: …

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MIXX Awards Europe – Social Media Winners

Category:  Social Media Award: GOLD  Agency: DDB Brussels  Campaign:  STARDUST FOR BOWIE Watch it here. …

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MIXX Awards Europe – Search Advertising Winners

Category: Search Advertising Award: Gold Agency: iProspect / Dentsu Aegis Network Campaign:  A digital recruitment …

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