Blog Archive

Looking to Get More Involved In Industry & Policy Initiatives in 2021? Join Our Committees!

This year, IAB Europe’s committees and taskforces have produced some incredible outputs. From producing guides …

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GDPR Data Protection Impact Assessments (DPIA) for Digital Advertising under GDPR

IAB Europe works to provide analysis and guidance on the interpretation and application of EU …

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IAB Europe Virtual Programmatic Day H2 2020 Wrap-Up

IAB Europe’s second VPD of 2020 took place on the 19th of November and what …

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IAB Europe Virtual Programmatic Day H2 2020 – The European Programmatic Advertising Landscape Keynote – Wrap-Up

IAB Europe’s second Virtual Programmatic Day of 2020 took place on the 19th of November …

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IAB Europe Virtual Programmatic Day H2 2020 – The European Programmatic Advertising Landscape Wrap-Up

IAB Europe’s second Virtual Programmatic Day of 2020 took place on the 19th of November …

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IAB Europe Virtual Programmatic Day H2 2020 – Programmatic Advertising Beyond Third-Party Cookies Wrap-Up

IAB Europe’s second Virtual Programmatic Day of 2020 took place on the 19th of November …

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IAB Europe Virtual Programmatic Day H2 2020 – TCF v2.0 Wrap-Up

IAB Europe’s second Virtual Programmatic Day of 2020 took place on the 19th of November …

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IAB Europe Virtual Programmatic Day H2 2020 – SSP Data Best Practices Wrap-Up

IAB Europe’s second Virtual Programmatic Day of 2020 took place on the 19th of November …

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IAB Europe Virtual Programmatic Day H2 2020 – Delivering Powerful Creatives with Programmatic Advertising Wrap-Up

IAB Europe’s second Virtual Programmatic Day of 2020 took place on the 19th of November …

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MIXX Awards Europe Winners 2019 – Audi e-tron launch campaign e-Hub (MediaCom Schweiz)

MediaCom Schweiz Audi e-tron launch campaign e-Hub Winner of Responsive Display Advertising (Gold) How can …

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MIXX Awards Europe Winners 2019 – #ThisFoodIsOnMe / #BuMamaBenden (C-Section)

C-Section #ThisFoodIsOnMe Awards: Social Media (Bronze) Campaign summary Turkey is home to the biggest stray …

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MIXX Awards Europe Winners 2019 – Turn Your Searches Into Trees (Hype)

Hype Turn Your Searches Into Trees Awards: Search Advertising (Gold) Hype and Turkish search engine, …

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MIXX Awards Europe Winners 2019 – Cornetto Mobile In Love (Mindshare)

Mindshare Cornetto Mobile İn Love Awards: Video Advertising (Bronze) Campaign summary In 2018, a Wattpad …

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MIXX Awards Europe Winners 2019 – Doritos Cool & Hot (OMD)

OMD Doritos Cool & Hot Awards: Video Advertising (Gold) Campaign summary Our new product Doritos …

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MIXX Awards Europe Winners 2019 – Spotify for Brands Virtual Reality House Tour (Spotify)

Spotify Spotify for Brands Virtual Reality House Tour Awards: Virtual and Augmented Reality (Silver) Campaign …

MIXX Awards Europe Winners 2019 – Spotify for Brands Virtual Reality House Tour (Spotify) Read More »

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MIXX Awards Europe Winners 2019 – The Tunnel (Bruketa&Zinic&Grey)

Bruketa&Zinic&Grey The Tunnel Awards: Brand Advertising Campaign (Silver) Campaign summary        Together with Adris, Croatia Osiguranje …

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MIXX Awards Europe Winners 2019 – Sprite: Drone Painter – Ugly or Contemporary Artist (Saatchi&Saatchi Ukraine)

Saatchi&Saatchi Ukraine Sprite: DRONE PAINTER – Ugly or Contemporary Artist Awards: Virtual and Augmented Reality …

MIXX Awards Europe Winners 2019 – Sprite: Drone Painter – Ugly or Contemporary Artist (Saatchi&Saatchi Ukraine) Read More »

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MIXX Awards Europe Winners 2019 – Heroes of Sales (Wavemaker Hungary)

Wavemaker Hungary Heroes of Sales – the first shoppable online comedy  Awards: Branded Content (Silver) …

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MIXX Awards Europe Winners 2019 – Tymbark – Funbot (GONG)

GONG Tymbark – Funbot Awards: Virtual and Augmented Reality (Bronze) Campaign summary Market Context: Young …

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