Blog Archive

IAB Europe’s MIXX & Research Awards 2021 – Deadline Extended!

Due to numerous requests for extra time, we are happy to announce that the deadline …

IAB Europe’s MIXX & Research Awards 2021 – Deadline Extended! Read More »

Transitioning to a Post Third-Party Cookie Era – Q&A with Experts from the Programmatic Trading Committee

For the last 25 years, Marketers have relied on third-party cookies to track consumer behaviour …

Transitioning to a Post Third-Party Cookie Era – Q&A with Experts from the Programmatic Trading Committee Read More »

Just One Week To Go! Are You Entering Europe’s Leading Awards?

The final deadline is Friday 16th April. Have you produced an outstanding campaign or research …

Just One Week To Go! Are You Entering Europe’s Leading Awards? Read More »

Take part in IAB Europe’s Attitudes to Digital Video Advertising Survey 2021

IAB Europe is inviting all stakeholders to participate – advertisers, agencies, publishers and ad tech …

Take part in IAB Europe’s Attitudes to Digital Video Advertising Survey 2021 Read More »

IAB Tech Lab Releases New Buy-side Transparency Specifications for Public Comment

Buyers.json and DemandChain Object Enable Sellers to Know Their Advertisers, to Prevent Malware and Ensure …

IAB Tech Lab Releases New Buy-side Transparency Specifications for Public Comment Read More »

Network News: IAB Turkey – New Board Elected

IAB Turkey’s 6th  General Assembly Meeting was held on March 30, 2021. At the General …

Network News: IAB Turkey – New Board Elected Read More »

Member Guest Post with Xandr – The Free Internet Conundrum

In this week’s member-guest post, we hear from Mia Sari, Manager, Solutions Consulting at Xandr, …

Member Guest Post with Xandr – The Free Internet Conundrum Read More »

Member Guest Post with Samsung Ads – Go With the Show! How Audiences are Fragmenting Across VOD Platforms, and What Trends Advertisers Should Look For

In this week’s member guest blog post, we welcome Alex Hole, VP  Samsung Ads Europe, …

Member Guest Post with Samsung Ads – Go With the Show! How Audiences are Fragmenting Across VOD Platforms, and What Trends Advertisers Should Look For Read More »

GDPR Guidance: Legitimate Interests Assessments (LIA) for Digital Advertising

IAB Europe works to produce relevant guidance on the implementation of EU privacy and data …

GDPR Guidance: Legitimate Interests Assessments (LIA) for Digital Advertising Read More »

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Member News: comScore Receives ABC Accreditation for Content Verification

comScore continues its status as a certified solution for the digital ad market LONDON, UK, …

Member News: comScore Receives ABC Accreditation for Content Verification Read More »

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Member News: Adform opens new offices in Turkey and Asia Pacific to service growing demand for ad tech

  Breadth of Adform platforms will allow local media agencies, trading desks, brands and publishers …

Member News: Adform opens new offices in Turkey and Asia Pacific to service growing demand for ad tech Read More »

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UKOM appoints Julie Forey as Director of Insight

London, United Kingdom, 7 April 2016 – UKOM, the Industry body for UK Online Measurement, has …

UKOM appoints Julie Forey as Director of Insight Read More »

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One month left to apply for the EACA International Advertising Summer School

There is still one month left to apply for the eight EACA International Advertising Summer …

One month left to apply for the EACA International Advertising Summer School Read More »

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Member news: Adform launches digital advertising certification program to provide relevant and rewarding industry insight  

The Adform Certification Program is designed to promote openness within the digital media industry by …

Member news: Adform launches digital advertising certification program to provide relevant and rewarding industry insight   Read More »

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Member News: MiXX Awards Turkey 2015 winners announced!

IAB Turkey has revealed the winners of the sixth annual MIXX Awards Turkey –also known …

Member News: MiXX Awards Turkey 2015 winners announced! Read More »

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Member News: Adform Launches Programmatic TV, and adds Television to its Cross-Device offering

Adform, the independent and open full stack ad tech platform has launched Europe’s first programmatic …

Member News: Adform Launches Programmatic TV, and adds Television to its Cross-Device offering Read More »

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CNIL-Facebook: Recent developments create legal uncertainty for use of online cookies

IAB Europe has taken note of the CNIL asking Facebook to review its use of cookie, believing the move and similar moves to create uncertainty for thousands of other websites that make use of similar techniques.

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Online behavioural advertising self-regulatory programme gains traction across Europe in 2014

2014 saw strong delivery of the pan-European Self-Regulatory Programme aimed at providing citizens with greater …

Online behavioural advertising self-regulatory programme gains traction across Europe in 2014 Read More »