Blog Archive

Help Us Uncover the State of Online Video with PubMatic

IAB Europe and PubMatic are inviting all advertisers and agencies to take part in their …

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IAB Europe Welcomes New Chair of the Programmatic Trading Committee

Nick Welch was elected as the Chair of the Programmatic Trading Committee on 17th November …

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Member Guest Post with Audiencerate – How CPDs are the Key to Digital Transformation Success for Europe’s SMEs

  In this week’s member-guest blog post, we hear from Filippo Gramigna, CEO at Audiencerate. …

Member Guest Post with Audiencerate – How CPDs are the Key to Digital Transformation Success for Europe’s SMEs Read More »

Have Your Say in IAB Europe’s Annual Industry Polls

Have your say in IAB Europe’s Annual Industry Polls – Brand Safety and Post Third-Party …

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Enjoy a Whole Host of Industry Insiders in The Run Up to Christmas

IAB Europe has three exciting Industry Insiders lined up for our listeners in the coming …

Enjoy a Whole Host of Industry Insiders in The Run Up to Christmas Read More »

Member Guest Post with Criteo – Five Addressability Misconceptions in Advertising Today

In this week’s member-guest blog post, we hear from Joshua Koran, EVP, Data and Policy …

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E-commerce Germany Awards are back to business!

Despite a long break from physical events, E-commerce Germany is back and ready to go! …

E-commerce Germany Awards are back to business! Read More »

That’s a Wrap! Check Out the Virtual Programmatic Day Highlights

Let’s take a look back to 11th November when IAB Europe hosted the second Virtual …

That’s a Wrap! Check Out the Virtual Programmatic Day Highlights Read More »

The Future of Attribution in a Post Third-Party Cookie Era – A Q&A with Experts From the Programmatic Trading Committee

Since Google announced that third-party cookies were to become obsolete – extended now to 2023 …

The Future of Attribution in a Post Third-Party Cookie Era – A Q&A with Experts From the Programmatic Trading Committee Read More »

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Add Your Voice To The World’s First Global Diversity & Inclusion Census In Marketing

The World Federation of Advertisers (WFA) and its partners set up a Diversity and Inclusion …

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IAB Europe’s Members Elect A New Board of Directors

Brussels, Belgium, 18th June, 2021: IAB Europe is delighted to announce that a new Board …

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Draft DSA IMCO & LIBE Reports: European Parliament Needs To Set DSA Work In The Context Of Existing EU Rules On Digital Advertising

Recent weeks have seen important milestones in both the European Parliament and the Council of …

Draft DSA IMCO & LIBE Reports: European Parliament Needs To Set DSA Work In The Context Of Existing EU Rules On Digital Advertising Read More »

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Member Guest Post with Comscore – The Future of Contextual CTV Targeting is Now

In this week’s member-guest blog post, we hear from Rachel Gantz, General Manager, Activation at …

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Member Guest Post with IAB Romania – Harnessing & Understanding the Audio Economy – the Need for Meaningful Content

In this week’s member-guest blog post, we caught up with IAB Romania’s Director Executive, Ioana …

Member Guest Post with IAB Romania – Harnessing & Understanding the Audio Economy – the Need for Meaningful Content Read More »

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IAB Europe, TCF and NOYB’s War On Cookie Banners

This week’s guest editor for the IAB Europe blog is IAB Europe’s Legal Director, Filip …

IAB Europe, TCF and NOYB’s War On Cookie Banners Read More »

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Interact Online 2021 – Event Wrap-Up

On 25th – 27th May 2021, IAB Europe hosted its flagship event live and online …

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Interact Online 2021 – Industry Initiatives Highlights & Videos

On 25th May 2021, IAB Europe’s flagship event, Interact Online, kicked off with an afternoon …

Interact Online 2021 – Industry Initiatives Highlights & Videos Read More »

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Interact Online 2021 – Policy & Data Protection Highlights & Videos

On 26th May 2021, IAB Europe’s flagship event, Interact Online, dived into an afternoon that …

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Interact Online 2021 – Standards & Frameworks Highlights & Videos

On 27th May 2021, IAB Europe’s flagship event, Interact Online, concluded with an afternoon that …

Interact Online 2021 – Standards & Frameworks Highlights & Videos Read More »