Blog Archive
Publishers – Fine-Tune Your Switch Over To The Transparency & Consent Framework (TCF) v2.0
The Transparency and Consent Framework (TCF) consists of Policies and Technical Specifications that assist all …
Member Guest Blog: Admitad owner invests $3M in LetyShops
Author: Alexander Bachmann, Owner of AB Capital Group and Founder/CEO of Admitad LetyShops cashback service …
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TCF v2.0 – Are you Ready for the Switchover? Just Two Weeks To Go!
On the 15th August, The Transparency & Consent Framework (TCF) v1.1 will be depleted and …
TCF v2.0 – Are you Ready for the Switchover? Just Two Weeks To Go! Read More »
IAB Europe talks to WARC about using digital advertising to deliver brand outcomes
WARC spoke to IAB Europe’s Marketing and Industry Programmes Manager, Marie-Clare Puffett, about the importance …
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Practical Implementation of the Transparency & Consent Framework (TCF) v2.0 for Vendors
Are you a vendor and want to know how to implement the TCF? Check Out …
Practical Implementation of the Transparency & Consent Framework (TCF) v2.0 for Vendors Read More »
New Member Research – SpotX’s Connected TV Viewership Report
Connected television (CTV) has been considered the new kid on the block since its emergence …
New Member Research – SpotX’s Connected TV Viewership Report Read More »
IAB Europe’s Channels & Formats Taskforce Starts Work On New Buyers Guide to Digital Audio
At the beginning of the year, IAB Europe’s Brand Advertising Committee launched a new Taskforce …
New Member Research – Facebook’s ‘Global State of Small Business Report’
Small businesses are the heart of our communities – and they are the unsung heroes …
New Member Research – Facebook’s ‘Global State of Small Business Report’ Read More »
Dispelling Some Myths About The Transparency and Consent Framework v2.0 (Part 2)
The IAB Europe Transparency and Consent Framework (TCF) was created to help companies that serve, …
Dispelling Some Myths About The Transparency and Consent Framework v2.0 (Part 2) Read More »
Xandr and IAB Europe Release Connected TV Insider Report
CTV ADVERTISING SHOWS PROMISE IN EUROPE London, June 18, 2020 – Xandr, AT&T’s advanced advertising …
Xandr and IAB Europe Release Connected TV Insider Report Read More »
IAB Europe Releases a Buyer’s Guide To Connected TV
AUTHORED BY INDUSTRY LEADERS FROM ACROSS EUROPE PROVIDES FIRST EUROPEAN-LEVEL DEFINITIONS FOR CONNECTED TV 17th …
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IAB Europe’s Transparency & Consent Framework (TCF) Announces New Governance Board & Upcoming Elections
INTERESTED STAKEHOLDERS TO APPLY BY 19 JUNE 2020. Brussels, Belgium, 11 June 2020. IAB Europe …
What the IAB Europe TCF V2.0 means for you: Q&A with Ogury
Author: Sarah Jones – Global Director of Product Marketing at Ogury For any organization managing …
What the IAB Europe TCF V2.0 means for you: Q&A with Ogury Read More »
Interact Online – Event Highlights
Thanks so much to the 936 people who joined us live yesterday for Interact Online! …
Winners announced for Europe’s prestigious MIXX Awards and Research Awards 2020
We are delighted to announce the 2020 winners for our prestigious MIXX Awards Europe and …
Winners announced for Europe’s prestigious MIXX Awards and Research Awards 2020 Read More »
IAB Europe AdEx Benchmark 2019 Study reveals European Digital Advertising Market Exceeds €64bn in 2019
EUROPEAN DIGITAL ADVERTISING MARKET EXCEEDS €64BN IN 2019 MARKET FORECASTS FOR 2020 SHOW THAT DIGITAL …
New ‘Post Third-Party Cookie’ Taskforce for IAB Europe & National IAB Members
IAB Europe in partnership with IAB France are pleased to announce the launch of a …
New ‘Post Third-Party Cookie’ Taskforce for IAB Europe & National IAB Members Read More »
Interact Online! Meet The Speaker – Oliver Whitten, COO at Adform
On 3rd June, IAB Europe will be hosting our flagship event Interact, virtually! This free-to-attend …
Interact Online! Meet The Speaker – Oliver Whitten, COO at Adform Read More »