Blog Archive
IAB Europe Refutes Criticisms Of The Transparency and Consent Framework
Last week, some media reports suggested that the system used by hundreds of thousands of …
IAB Europe Refutes Criticisms Of The Transparency and Consent Framework Read More »
IAB Europe’s Digital Audio Day: Event Wrap-up!
Tune into IAB Europe’s Digital Audio Day Wrap-up – Watch the full video recording here. …
IAB Europe Policy Update – Digital Services Act: Avoiding The Risk Of A Broken Promise
Welcome to the latest ‘Policy Update’ blog post from Townsend Feehan, CEO, IAB Europe. This …
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Have You Switched to TCF v2.0 – Join Over 600 Vendors and 99 CMPs!
On the 15th August, The Transparency & Consent Framework (TCF) v1.1 was depleted and replaced …
Have You Switched to TCF v2.0 – Join Over 600 Vendors and 99 CMPs! Read More »
IAB Europe Virtual CTV Event: Wrap-up
On 6th October 2020, IAB Europe hosted its first Virtual CTV Event. Following the …
Member Guest Post By IAS – Are You Ready For A Holiday Season Like No Other?
Victoria Chappell, VP of Marketing EMEA at IAS shares her insights on how advertisers can …
Member Guest Post By IAS – Are You Ready For A Holiday Season Like No Other? Read More »
It’s Our First Virtual CTV Event Next Week! Have You Registered?
Have you registered for IAB Europe’s Virtual CTV Event on 6th October? Thanks to …
It’s Our First Virtual CTV Event Next Week! Have You Registered? Read More »
TCF v2.0 Google Integration Issue: 2.1a
A common issue experienced by publishers working with Google as a vendor under TCF v2.0 …
Member Guest Blog Post by OneTrust – OTT App Compliance
Our member guest post this week is written by Ashlea Cartee, OneTrust PreferenceChoice Product Marketing …
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Member Guest Blog – Rakuten Advertising’s AVOD: The Time is Now Report
Author: Chris Edwards, Director, Business Development EMEA, Rakuten Advertising AVOD is a free-to-view video-on-demand service …
Member Guest Blog – Rakuten Advertising’s AVOD: The Time is Now Report Read More »
TCF v2.0 – Are you Ready for the Switchover? Just One Week To Go!
On the 15th August, The Transparency & Consent Framework (TCF) v1.1 will be depleted and …
TCF v2.0 – Are you Ready for the Switchover? Just One Week To Go! Read More »
Publishers – Fine-Tune Your Switch Over To The Transparency & Consent Framework (TCF) v2.0
The Transparency and Consent Framework (TCF) consists of Policies and Technical Specifications that assist all …
Member Guest Blog: Admitad owner invests $3M in LetyShops
Author: Alexander Bachmann, Owner of AB Capital Group and Founder/CEO of Admitad LetyShops cashback service …
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IAB Europe Releases ‘Guide to Brand Safety & Brand Suitability Definitions & Best Practices Across Europe’
INDUSTRY EXPERTS COLLABORATE FOR PAN-EUROPEAN DEFINITIONS 24th July 2020, Brussels, Belgium: IAB Europe, the leading …
IAB Europe talks to WARC about using digital advertising to deliver brand outcomes
WARC spoke to IAB Europe’s Marketing and Industry Programmes Manager, Marie-Clare Puffett, about the importance …
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Practical Implementation of the Transparency & Consent Framework (TCF) v2.0 for Vendors
Are you a vendor and want to know how to implement the TCF? Check Out …
Practical Implementation of the Transparency & Consent Framework (TCF) v2.0 for Vendors Read More »
New Member Research – SpotX’s Connected TV Viewership Report
Connected television (CTV) has been considered the new kid on the block since its emergence …
New Member Research – SpotX’s Connected TV Viewership Report Read More »
IAB Europe Releases Full 2019 AdEx Benchmark Report
DETAILS ALL FACTORS CONTRIBUTING TO 12.3% ANNUAL GROWTH INCLUDES MARKET BREAKOUTS FOR SOCIAL AD SPEND …
IAB Europe Releases Full 2019 AdEx Benchmark Report Read More »
New Member Research – Facebook’s ‘Global State of Small Business Report’
Small businesses are the heart of our communities – and they are the unsung heroes …
New Member Research – Facebook’s ‘Global State of Small Business Report’ Read More »