Blog Archive

Interested In Joining IAB Europe’s New Technical Committee?

IAB Europe is excited to announce the launch of the IAB Europe Technical Committee and …

Interested In Joining IAB Europe’s New Technical Committee? Read More »

Are You An Advertiser or An Agency? Have Your Say in Our In-Housing Survey

IAB Europe is inviting all advertisers and agencies to answer the 2021  In-Housing Survey! Take …

Are You An Advertiser or An Agency? Have Your Say in Our In-Housing Survey Read More »

Guest Blog Post – Addressing & Tackling Disinformation – Q&A with DoubleVerify, Integral Ad Science & The Conscious Advertising Network.

Disinformation is not just a 2021 buzzword, it’s a worrying new social challenge that’s been …

Guest Blog Post – Addressing & Tackling Disinformation – Q&A with DoubleVerify, Integral Ad Science & The Conscious Advertising Network. Read More »

That’s a Wrap! The Great Debate: Trust & Transparency Headline Event

On September 28, IAB Europe hosted the headline event of our Trust and Transparency series …

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Network Guest Blog Post – Increasing Trust in the Industry with IAB Tech Lab’s Transparency Center

Throughout September, IAB Europe has been hosting a series of virtual events, podcasts and blogs …

Network Guest Blog Post – Increasing Trust in the Industry with IAB Tech Lab’s Transparency Center Read More »

More Free Industry Insider Webinars on Trust and Transparency For You to Join!

As part of our Trust and Transparency event series, we are hosting a range of Industry …

More Free Industry Insider Webinars on Trust and Transparency For You to Join! Read More »

Check Out Our Industry Insider Series on Trust and Transparency!

As part of our September Trust and Transparency event series, we hosted a range of …

Check Out Our Industry Insider Series on Trust and Transparency! Read More »

Catch Up on All of the Action From Our Trust & Transparency Series So Far!

This week we kicked off our brand new Trust and Transparency series and what a …

Catch Up on All of the Action From Our Trust & Transparency Series So Far! Read More »

Join Our Free Industry Insider Series on Trust and Transparency This Month!

As part of our Trust and Transparency event series throughout September, we will be hosting …

Join Our Free Industry Insider Series on Trust and Transparency This Month! Read More »

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The Consumer Barometer tool

The Consumer Barometer is available with up-to-date digital consumer insights across 56 countries. Google has …

The Consumer Barometer tool Read More »

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IAB Europe Report: European Programmatic Market Sizing 2013

The 2013 report reveals that the European programmatic market leaped 111% from €0.98bn in 2012 …

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IAB Europe announces panel of advertiser, agency, measurement and digital industry experts at dmexco 2014

IAB Europe announces panel of advertiser, agency, measurement and digital industry experts at dmexco 2014 …

IAB Europe announces panel of advertiser, agency, measurement and digital industry experts at dmexco 2014 Read More »

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IAB Europe White Paper: Introduction to Programmatic Trading

The launch of IAB Europe’s first pan-European Programmatic Trading White Paper is the start of …

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IAB Europe Report: Priorities for Digital Measurement

Findings from the IAB Europe Metrics and KPIs survey demonstrate stakeholder priorities for digital measurement. …

IAB Europe Report: Priorities for Digital Measurement Read More »

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IAB Europe’s Research Awards Winners 2014

IAB Europe is delighted to announce the winners for its 2014 Research Awards, sponsored by …

IAB Europe’s Research Awards Winners 2014 Read More »

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IAB Europe Brand Builders Executive Summary

IAB Europe has developed Brand Builders, a suite of six recommended brand advertising formats which …

IAB Europe Brand Builders Executive Summary Read More »

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How has the Directive been transposed across Europe?

The chart below has been compiled by IAB Europe with the support of national IABs …

How has the Directive been transposed across Europe? Read More »

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Millward Brown Research: AdReaction Video Creative in a Digital World

Millward Brown‘s AdReaction Video study explores how, where and why multiscreen users in 42 countries …

Millward Brown Research: AdReaction Video Creative in a Digital World Read More »

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IAB Europe Reports: European Advertising spend 2008-2013

Access the IAB Europe AdEx Benchmark reports, the definitive guides to the state of the …

IAB Europe Reports: European Advertising spend 2008-2013 Read More »