About
Mission
Board
Operational Partners
TeamNational IABs and Partners
Austria
Belgium
Bulgaria (IA)
Croatia (INAMA)
Cyprus
Czech Republic (SPIR)
Denmark (FDIM)
Finland
France
Germany (OVK)
Greece
Hungary
Ireland
Italy
Luxembourg
Netherlands
Norway (INMA)
Poland
Portugal
Romania
Russia
Serbia
Slovakia (AIM)
Slovenia (SOZ)
Spain
Sweden
Switzerland
Turkey
UK
Ukraine (UAIA)
Alain Heureux, President & CEO
Kimon Zorbas, Vice President
Catherine Borrel, Research Manager
Steve Miller, Membership Manager
Lucy Green, Press Relations
Lucile Barjot, Public Affairs
Alongside the key research activities at IAB Europe, Catherine manages events, special projects, and the annual AdEx project.
Catherine’s interest in new media channels was sparked in 2003 when she began working for the IAB UK where she managed the key corporate memberships. Catherine then moved across to IAB Europe where she has worked since early 2007.
Prior to joining the IAB network Catherine had spent two years as a marketing executive in the children’s television department at BBC Worldwide, and a further two years in the world of PR and sponsorship with Karen Earl Ltd, a leading sponsorship marketing agency. She is an experienced and super-organised project manager and has organised a number of very successful events, from intimate occasions to conferences for over 500 delegates.
Catherine graduated from the University of Leeds with a degree in English. She is based in London.